EverHealth - Senior Growth Marketing Manager - Acquisition (Remote, US)

EverCommerce is a service commerce platform providing vertically tailored, integrated SaaS solutions, including healthcare solutions through its EverHealth business. EverHealth is seeking a Senior Growth Marketing Manager – Acquisition to manage its external performance marketing agency, coordinate integrated campaigns, and build signal-based ABM and outbound acquisition programs. The role partners with Brand, Growth, Creative, RevOps, Sales, and product-line teams to drive coordinated execution and performance.

Responsibilities:

• Serve as the primary day-to-day owner of EverHealth’s external performance marketing agency relationship, managing briefs, testing plans, and performance accountability across paid search, paid social, display, SEO, and AEO
• Translate product-line growth strategy into clear agency briefs, ICP filters, campaign objectives, and optimization expectations
• Own reporting on agency-sourced pipeline efficiency (cost per MQL/CAC by channel) and surface recommendations on budget allocation and channel mix
• Manage the agency relationship day to day, escalating performance issues and keeping the Head of Growth Marketing informed on material shifts in scope or results
• Translate product line strategy, product launches, and messaging direction from Brand & Product Marketing into coordinated, cross-functional campaign execution with product line growth owners
• Serve as the connective layer between Brand, Growth, and Creative, ensuring campaigns launch on time and in alignment with brand voice and positioning
• Maintain a consistent campaign calendar and operating cadence across the EverHealth portfolio
• Design and execute a signal-based ABM/outbound acquisition motion using intent data and ICP-based targeting, prioritizing the highest-opportunity product line(s) before expanding portfolio-wide
• Build outbound messaging and sequencing strategy in partnership with Sales/SDR leadership, aligning on targeting, timing, and lead handoff, without owning SDR headcount or day-to-day cadence execution
• Own and report on the Outbound MQL goal, testing and iterating on targeting and messaging to improve performance over time
• Partner with RevOps on lead handoff definitions and data quality standards specific to outbound-sourced leads

Requirements:

• 8+ years of experience in B2B SaaS or Health IT growth, acquisition, or performance marketing, with direct experience managing external agency relationships
• Experience building or scaling ABM and/or outbound acquisition programs, including ICP-based targeting, intent signals, and message/sequence design
• Experience coordinating cross-functional, multi-stakeholder campaigns across brand, creative, and growth teams
• Comfort partnering with Sales and RevOps on lead handoff, targeting alignment, and outbound performance metrics (connect rate, reply rate, meeting set rate), without owning SDR management directly
• Working familiarity with sales engagement/cadence platforms (e.g., Groove, Outreach, Salesloft) and core marketing/sales systems (Salesforce, HubSpot); deep platform administration is not required for this role
• Strong communication skills with the ability to synthesize performance data into clear recommendations for brand and growth leadership
• Comfortable operating with ambiguity in a newly scoped role, building process and infrastructure from the ground up
• you must be eligible to work without sponsorship to qualify for this position
• Agency-side experience (in-house or client-facing) is a plus, bringing added perspective on how to brief, manage, and get the most out of an external performance marketing partner