k-12 Sales - Account Executive

Lumi is hiring a K-12 Sales Account Executive to drive sales of its writing and literacy platform to school districts. The role owns the sales cycle from lead generation and discovery through proposals, contract execution, renewals, and account expansion.

Responsibilities:

• Drive top-of-funnel lead generation through targeted outreach, research, and multi-channel campaigns to district leaders, schools, and partners
• Qualify and prioritize prospects, securing high-quality meetings with superintendents, CFOs, curriculum directors, and principals
• Lead discovery calls to deeply understand district goals and align Lumi’s solutions to literacy, attendance, equity, and innovation priorities
• Deliver compelling demos and presentations, tailoring pitches to diverse stakeholders including administrators, teachers, and board members
• Develop and present customized proposals, managing the entire sales cycle from first touch to contract execution
• Build and maintain strong relationships with education leaders and partners, positioning Lumi as a trusted thought partner
• Identify and close expansion opportunities within existing accounts, including multi-year renewals and district-wide scale-ups
• Collaborate with Customer Success and Product teams to ensure seamless handoffs and account growth
• Track and manage pipeline activity in CRM with precision, providing accurate forecasts and insights
• Consistently meet or exceed monthly, quarterly, and annual revenue and pipeline targets
• Represent Lumi at conferences, showcases, and district events, building brand presence and generating new opportunities
• Research, understand, and utilize cutting edge AI outreach and engagement systems to constantly drive greater efficiency and outcomes
• Share insights from the field to shape GTM strategy, refine sales messaging, and contribute to Lumi’s growth playbook

Requirements:

• 3–5+ years of experience in education sales (SDR, BDR, AE, or hybrid roles) with a proven record of exceeding quotas
• Deep familiarity with the K–12 ecosystem, including district procurement processes, funding structures, and decision-making dynamics
• Exceptional relationship-building skills with senior-level stakeholders (superintendents, CFOs, curriculum directors)
• Strong presentation and communication abilities, able to engage diverse audiences from boardrooms to classrooms
• Demonstrated success in managing complex sales cycles with multiple stakeholders
• Highly organized with strong CRM discipline and forecasting accuracy
• Comfort in a fast-paced startup environment—adaptable, resourceful, and ready to build the playbook as we scale
• Demonstrated track record of tenacity in a high-rejection environment like direct sales or fundraising
• Unwavering commitment to performance in a highly competitive setting (professional, academic, or athletic) as evidenced by a #1 or #2 standing among hundreds
• Passion for education, literacy, and empowering districts to achieve transformative student outcomes