Content Marketing Manager, e-commerce

Workweek is revolutionizing how business leaders connect, learn, and operate by integrating distinct personalities, unparalleled expertise, and a vibrant community into a one-of-a-kind professional networking platform. They are seeking a Content Marketing Manager to create expert-level content for their ecommerce-focused B2B media brands, collaborating closely with content creators and ensuring the quality and effectiveness of the brand's messaging.

Responsibilities:

• Guided by the Director of Content and in collaboration with creators Ari Murray and Nik Sharma, act as the ultimate expert on and gatekeeper of the creators’ voice and brand
• Absorb and maintain editorial guidelines and content themes
• Incorporate Creator and Strategist feedback to make sure every piece of content represents the quality of the brand and drives toward the growth of its ICP
• Collaborate with Director of Content, creator, and key team stakeholders on tracking and fulfilling standard weekly deliverables along with monthly/quarterly/weekly tasks
• Represent creators and brands across a wide variety of formats and platforms, including:
• Curated newsletters
• Membership community content (event replays, summaries, curation)
• Podcast titles & descriptions, highlight clip selection
• Branded content (ad copy and sponsored longform)
• Social content curated from the creator’s existing coverage

Requirements:

• Extremely strong writing skills across diverse formats, including email, social, and web
• A genuine love of writing, especially writing designed to serve a specific professional community
• Ability to emulate an expert-level voice, and to communicate in a personable, engaging way
• Direct professional experience in ecommerce or DTC SaaS—as a content marketer, growth marketer, or operator embedded in the space
• Knowledge of the vocabulary, the players, and what separates a good brand from a forgettable one
• Ability to go on fact-finding missions, and pull out the most compelling story to tell in a newsletter, X thread, etc
• Comfortable speaking to the concerns of ecommerce operators, not translating from the outside in
• Known for keeping track of multiple projects without missing deadlines or forgetting the little things
• Great at working in a team, curious, and great at taking feedback and following up to push projects over the finish line
• Comfortable and effective in representing the brand as themselves, but also happy to disappear into the creator's voice