Social Media Marketing Manager (Contract)

Sui Foundation is a leading organization dedicated to the development and adoption of the Sui blockchain. They are seeking a Senior Social Media Marketing Manager to own social strategy, content, and channel growth across their platforms, playing a crucial role in shaping the organization's public presence.

Responsibilities:

• Own social strategy across Sui Foundation's platforms, with a primary focus on X/Twitter
• Manage and grow 5+ brand accounts on X/Twitter, ensuring consistent voice and strategic alignment
• Set KPIs and benchmarks; own growth, engagement, and conversion outcomes
• Identify emerging channel opportunities and make data-backed recommendations on platform investment
• Lead social-native content strategy, translating brand narratives, product moments, and campaigns into content that performs
• Produce and direct high-quality content across formats, with a strong emphasis on video: short-form, livestreams, and serialized content
• Develop an editorial point of view balancing always-on content with high-impact campaign moments
• Brief and collaborate with design, motion, and creative partners to bring concepts to life
• Use AI tools to speed up content creation, ideation, research, and publishing
• Identify and implement AI-driven processes that boost output and efficiency without sacrificing brand integrity
• Stay current on the AI tooling landscape and bring forward-thinking recommendations to the team
• Own performance tracking and key results across all organic social channels
• Translate data into clear insights and report to leadership on a regular cadence
• Use learnings to iterate on content strategy, creative approach, and posting cadence
• Serve as the social media lead for cross-functional teams, including partnerships, product, design, events, and communications
• Coordinate with internal and external stakeholders on cohesive narratives and consistent execution
• Communicate strategy, results, and recommendations clearly to senior leadership
• Monitor channels for trends, sentiment, and real-time engagement opportunities
• Engage independently and respond thoughtfully to strengthen community relationships and brand credibility

Requirements:

• 8+ years of social media and content marketing experience, with direct ownership of strategy and execution
• Deep fluency in social-native culture and audiences (bonus: Crypto Twitter/X, builder communities, developer ecosystems)
• Demonstrated track record of growing social channels and driving measurable impact
• Strong editorial instincts translating complex technical and narrative topics into platform-native content
• Hands-on experience with video content streaming, production, and direction for social platforms
• Proven ability to leverage AI tools for content creation and workflow optimization
• Strong analytical skills, comfortable using data to guide strategy and report to leadership
• Experience managing multiple accounts, balancing high-volume always-on content with campaign priorities
• Excellent project management and stakeholder management skills; able to drive work forward independently across multiple workstreams
• Experience briefing and working with designers and creative partners
• Familiarity with social publishing, scheduling, and listening tools