Marketing Manager

Dwelly is a UK-based, AI-enabled lettings and property management platform, and they are seeking a Marketing Operations & Communications Associate to support day-to-day marketing execution across their growing portfolio of agency brands. The role focuses on building scalable systems, managing communications, and improving engagement across landlord communications as the business continues to grow through acquisitions.

Responsibilities:

• Plan and produce content across multiple agency brands, including social media, blogs, lead magnets, and regulatory updates
• Maintain brand consistency through shared templates, systems, and processes
• Adapt content to local markets while preserving scalability and efficiency
• Support visual production using Figma and Canva
• Manage monthly landlord newsletters, regulatory updates, and platform announcements
• Build and maintain Mailchimp campaigns, audience segmentation, and nurture journeys
• Coordinate tenant-facing communications across the portfolio
• Manage website content updates and support template rollouts in collaboration with design and development teams
• Support SEO-driven content initiatives and on-page optimisation
• Build and maintain lead capture pages
• Use Zapier and AI tools to scale content production and operational workflows
• Maintain organised asset libraries, templates, and internal documentation
• Track and report on campaign and email performance metrics
• Support paid campaigns across Meta, Google, and LinkedIn alongside internal stakeholders or external agencies
• Assist with audience targeting, creative production, and nurture flows

Requirements:

• Strong English communication skills (written and spoken) — comfortable communicating with British stakeholders
• 3–5 years of experience in marketing, communications, content, or operational support roles within fast-paced environments (startup experience is a plus)
• Strong copywriting skills with the ability to produce clear, on-brand content quickly
• Proven ability to manage multiple workstreams and fast-changing priorities with strong judgment and execution
• Excellent attention to detail
• Strong organisational and prioritisation skills; able to operate effectively with imperfect information and move work forward independently
• Hands-on experience with Mailchimp, Figma, Zapier, Google Workspace, Slack, Notion, and AI tools such as ChatGPT
• Comfortable using AI tools to scale workflows and improve efficiency
• Experience supporting multiple brands, clients, or product lines simultaneously
• Process-driven, adaptable, and self-managing
• Must have significant overlap with UK working hours (minimum 4–6 hours per day)
• Property, prop-tech, or estate agency background
• Working knowledge of SEO and CMS platforms
• Meta Ads or paid social experience