Create and execute quarterly and annual regional go-to-market plans across all routes to market to overachieve net-new logo, retention, cross-sell and lead conversion goals
Gain a deep understanding of the region's business goals, customer drivers and articulate the needs of the region to influence campaigns, digital marketing and other cross-functional needs to support the business requirements
Drive translation needs from corporate and review translated marketing collateral and messages for your regions
Manage a very tight project management and collaborate across teams to drive clear accountability and a result-driven mindset
Lead our growth marketing, integrated programs and campaign data for new customer acquisition with scalable programs
Analyze metrics delivered from marketing programs and report results and trends to sales and marketing leaders leveraging SalesForce and other reporting tools
Deliver digital marketing activities such as virtual events, lead generation and email nurture by managing activities from concept through post-event follow-up
Manage vendors, agencies and partners with a very organized & internal follow up process with Finance and other teams, making sure that the process is accurate
Effectively manage budget and resources to deliver marketing programs in support of sales goals and objectives
Requirements
Progressive experience in developing demand within a high-tech B2B environment
BS/BA in Communications, Marketing, Business or related field
Past experience working with third party providers (conferences, demand gen, list services, etc.) and agencies
Passion for driving innovation to creatively differentiate CrowdStrike
Courage to take initiative, address problems, and make continuous process improvements
Commitment to professionalism and personal growth
A curiosity for data and enjoys measuring results and uncovering trends
Previous support of field sales and partner organizations within the cybersecurity industry
Willing to travel 20 – 25% of time to support regional activity
English, Portuguese and Spanish spoken (is a plus)
Tech Stack
Cyber Security
Benefits
Market leader in compensation and equity awards
Comprehensive physical and mental wellness programs
Competitive vacation and holidays for recharge
Paid parental and adoption leaves
Professional development opportunities for all employees regardless of level or role
Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections