Regional Marketing Manager – MOSFET/Semiconductors

Vishay Americas is seeking a Regional Marketing Manager to promote and support its MOSFET and semiconductor portfolio across the Americas. The role develops regional go-to-market strategies, supports customers and field sales with technical expertise, and drives business growth and revenue goals.

Responsibilities:

• Together with Sales develop and maintaining technical relationships with new and existing customers in the assigned territory/region
• Create business plan to meet POA/POS revenue goals for the territory consistent with Division’s objectives. Plan should include sales strategy for the region for focus/growth products in key market segments, applications and target customers
• Track key competitors and their activities, develop competitive analysis reports to help develop opportunities with the division to grow based on market, competitive landscape, and future product needs
• Participate in negotiations as required and provide feedback to the Division to capture new business and/or maximize profitability
• Work with cross functional teams (Sales, Product Marketing, Planning, Customer Service, etc.) to ensure customer success while meeting revenue targets and division expectations
• Develop, format, maintain, and organize content for sales and customer presentations
• Serve as first-line contact for customer application and technical related questions for assigned products
• Assess competitive environment in the region. Develop and execute plans to grow by understanding Vishay’s market position, competitors, and product portfolio
• Responsible for sales budget in region and creating new design opportunities
• Understand customers’ applications/products and identify opportunities for assigned products
• Target promotions to customers’ applications and technical requirements
• Create go-to-market strategy for the region
• Work with Division to maintain competitive market pricing
• Frequent travel to support new business opportunities, trade shows, and technology focused meetings

Requirements:

• Be technical and understand Vishay's products, applications, and value propositions
• Able to identify and position cross selling opportunities in the Vishay portfolio while remaining focused on the discrete line of products
• Business minded and knowledgeable on regional business practices
• Strong listening, communication, negotiation, and presentation abilities
• Highly self-driven and able to manage projects and meet deadlines
• Independently solve technical problems and can effectively multi-task to manage priorities
• computer engineering, material science, industrial engineering or equivalent qualification
• Minimum 5 – 8 years' experience in semiconductor sales, marketing, or business development experience in related Electronics Industry
• Bachelor's degree in electronic or electrical engineering preferred