Sales Development Representative

Meridian Advisory is a research-led B2B advisory firm supporting enterprise technology companies with market analysis, lead generation, and revenue growth. The Sales Development Representative owns the top of the funnel by conducting cold outreach to senior executives, booking research interviews, and supporting lead and account management.

Responsibilities:

• Initiate contact with prospective clients through cold calling and LinkedIn outreach to book qualified meetings
• Manage and nurture leads within CRM software to ensure consistent follow-up and engagement
• Collaborate with leadership on script iteration, objection handling, and messaging optimization
• Hit and exceed weekly and monthly meeting-booked quotas
• Support account management efforts by maintaining detailed records of customer interactions and sales activities
• Build your LinkedIn presence by sharing industry-relevant content to position yourself as a trusted, credible authority in the industry
• Conduct 1-on-1 Zoom interviews with senior-level executives

Requirements:

• Resilience and grit
• Strong verbal communication
• Coachability
• Excellent communication and customer service skills to build lasting relationships
• Ability to analyze market trends and develop strategic approaches for business development
• A track record of meeting or exceeding goals in any context - sales, athletics, academic, fundraising, or otherwise
• 0-3 years of B2B SDR, BDR, inside sales, or other phone-heavy outreach experience
• Bachelor's degree in any field
• Experience with LinkedIn Sales Navigator or similar sales-engagement tools
• Prior experience selling into Fortune 1000 or Fortune 2000 accounts
• Background in fundraising, recruiting, telemarketing, or any role that built strong cold-outreach muscles