Senior Partner Marketing Manager

Motive empowers teams managing physical operations with a platform that improves safety, productivity, profitability, and visibility through automation and AI. The Senior Partner Marketing Manager will lead partner go-to-market initiatives, including positioning, joint campaigns, channel activation, enablement, performance optimization, and reporting to expand reach and drive pipeline, revenue, and partner engagement.

Responsibilities:

• Own the go-to-market launch of new partners, from positioning and launch planning through execution, optimization, and reporting
• Develop joint messaging and marketing plans that communicate the value of the partnership to customers, prospects, partner audiences, and internal teams
• Build and execute joint initiatives that activate partner-owned and partner-enabled channels, including sales teams, events, digital channels, content, and other routes to market
• Lead partner activations end-to-end, managing strategy, messaging, logistics, stakeholder alignment, and field execution to drive pipeline and revenue impact
• Create partner-facing campaigns, content, sales tools, enablement materials, and training that support awareness, adoption, and revenue growth
• Equip partners and internal teams with the messaging and tools needed to effectively position and distribute Motive’s solutions
• Analyze performance across awareness, engagement, channel contribution, pipeline, revenue, and partner adoption; use insights to optimize programs and inform decisions
• Identify gaps across the partner funnel and drive solutions that improve awareness, activation, conversion, and overall impact
• Manage budgets and resource tradeoffs across initiatives to maximize return on investment
• Manage multiple complex projects simultaneously in a fast-paced environment

Requirements:

• 5+ years of experience in partner or channel marketing, product marketing, field marketing, or B2B marketing
• Experience launching partners, programs, products, or integrated go-to-market initiatives
• Experience building awareness and demand through partner-owned and partner-enabled distribution channels
• Experience working closely with Sales on pipeline-focused programs
• Strong understanding of go-to-market strategy, partner ecosystems, channel marketing, and partner-led growth
• Strong project management skills, with the ability to manage complex initiatives from strategy through execution
• Analytical and data-driven, with the ability to translate insights into action
• Strong operational rigor, including experience managing programs, processes, and budgets end-to-end
• Experience using Salesforce or a similar CRM to track pipeline, attribution, and program performance
• Strong judgment in prioritization, tradeoffs, and resource allocation
• Excellent communication and stakeholder management skills, with the ability to influence internal and external audiences
• Strong problem-solving skills and comfort navigating ambiguity
• High attention to detail and a high bar for quality
• Ability to thrive in a fast-paced, high-growth environment
• The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations