Senior Product Marketing Manager - Competitive Intelligence

Eve is redefining legal technology for plaintiff law firms with AI that supports every stage of a case, from intake through resolution. The Senior Product Marketing Manager for Competitive Intelligence will own the competitive intelligence strategy, analyze competitor products and go-to-market activities, and translate insights into actionable programs for product, sales, and marketing. The role also leads win/loss analysis, competitive content development, strategic exercises, and executive briefings.

Responsibilities:

• Develop and own an AI-native comprehensive competitive intelligence program that tracks and analyzes competitors' product strategies, GTM motions, and market positioning
• Conduct deep primary intelligence gathering to gain firsthand insight into competitor sales processes, product demos, and messaging
• Monitor competitor sales and commercial tactics on a weekly basis, including pricing moves, contract terms, and selling practices, and flag emerging threats with clear next steps for the relevant team
• Own a structured, ongoing comparative product and feature review against key competitors, maintaining a live feature matrix that stack ranks competitive gaps by severity and frequency to directly inform product's roadmap prioritization
• Utilizing AI, build and own competitive feature comparison content (comparison charts, positioning by feature), partnering with the GTM Enablement lead to ensure it integrates into rep facing battlecards and training
• Design and lead strategic exercises to pressure test GTM plans and anticipate competitor reactions to our market moves
• Lead a formal win/loss analysis program, identifying the root causes of our wins and losses and presenting findings to leadership with AI-native scale
• Partner closely with Product Management to provide data backed insights that influence the product roadmap based on market opportunities and competitive threats
• Provide weekly intelligence briefings to relevant teams and quarterly briefings to the executive team on market shifts, competitor activity, and strategic recommendations

Requirements:

• You have 5+ years of experience in product marketing, corporate strategy, or a related role, with at least 3 years focused on competitive intelligence in B2B SaaS or legaltech
• You are a strong analytical thinker, capable of synthesizing complex, fast changing information into clear, actionable insights on a tight cadence
• You possess a strong sense of ownership and an entrepreneurial spirit, with a proven ability to build and scale programs from the ground up
• You have excellent communication skills, with the ability to articulate complex market dynamics to a wide range of audiences, from sales reps to executives
• You have experience supporting sales teams that operate in multiple segments and understand the nuances of both transactional and complex enterprise sales cycles
• Strong preference for candidates in the San Francisco Bay Area or New York City