Strategic Marketing Manager

Olympus Corporation is a global medical technology company focused on making people’s lives healthier and more fulfilling. The Strategic Marketing Manager will manage the strategic business planning process and support innovation initiatives for the Respiratory business unit, contributing to market opportunity assessments and collaborating with cross-functional teams to drive portfolio growth.

Responsibilities:

• Develop deep knowledge of the markets, competitors, and solutions within the Respiratory business through market research, healthcare provider (HCP) engagement, attendance at industry conventions, and customer visits
• Partner with global product management teams, market intelligence, corporate and business unit strategy functions, medical affairs, research and development, and commercial organizations to support business case assessments
• Support management of the Respiratory business unit (BU)’s strategic business planning process and help develop the BU’s strategic business plan; conduct analysis of the Respiratory portfolio and help prioritize organic, inorganic, clinical, and market development investments, ensuring alignment with the Respiratory business unit strategy
• Partner closely R&D and Medical Affairs to identify and prioritize opportunities to development new solutions that enable our long-term strategy and roadmap; evaluate commercial viability, understanding customers’ requirements, evaluate commercial viability, and build business cases needed to activate new investments
• Lead market opportunity assessments from inception to completion and present key findings, recommendations, and strategic insights to leadership

Requirements:

• Bachelor's degree in science, engineering, finance, marketing, healthcare, or a related field required
• Minimum of 3–5 years of experience in the healthcare industry, including medical devices, diagnostics, corporate strategy, upstream marketing, downstream marketing, project management, analytics, or research and development (R&D)
• Ability to lead project teams and drive cross-functional collaboration
• Strong clinical competency and analytical skills
• Experience designing and executing Voice of Customer (VOC) research initiatives
• Self-motivated with a proven track record of setting goals, executing initiatives, and successfully leading cross-functional teams
• Advanced proficiency in Microsoft Excel and PowerPoint
• Demonstrated success in identifying and developing new business opportunities
• Excellent writing, composition, and English grammar skills
• Strong verbal communication and presentation abilities
• Ability to work effectively with diverse global teams within a large, multinational matrix organization
• Proven record of delivering on commitments, managing realistic schedules, and meeting or exceeding deadlines
• Experience developing pricing models, market forecasts, strategies, and programs, and integrating insights into business plans that achieve targeted results
• Knowledge of company products, competitive landscapes, and applicable device regulations governing commercial activities
• Strong problem-solving and project management skills within a product management environment
• Service-oriented, flexible, and proactive in adapting to changing business needs
• Highly collaborative team player who contributes to a positive, innovative work environment
• Ability to independently manage complex and sensitive assignments that require initiative, sound judgment, and strategic recommendations
• Demonstrates the highest ethical standards and promotes trust, respect, and integrity in all internal and external interactions
• Ability to travel domestically and internationally approximately 15–25% of the time to visit customers, company locations, trade shows, and industry events
• Travel requirement of at least 25%, including international travel
• Ability to work overtime, including occasional evening and weekend hours from home
• Flexibility to support additional projects and responsibilities as assigned
• MBA with a focus on business analytics strongly preferred
• Respiratory product experience preferred
• Experience identifying unmet needs, creating concepts, and implementing solutions using the Biodesign innovation process for healthcare technology strongly preferred