BairesDev is a leading technology company delivering cutting-edge solutions to major clients and startups. They are seeking a Senior Customer Advocacy Manager to build and scale a program that transforms successful clients into brand advocates, generating social proof and amplifying the customer voice across marketing and sales channels.
Responsibilities:
- Design and manage a customer advocacy program that identifies, nurtures, and activates brand advocates
- Develop a robust pipeline of customer references, case studies, testimonials, and peer review contributions
- Partner with sales and marketing teams to deploy advocacy assets at key moments in the buyer journey
- Engage directly with customers to understand their success stories and translate them into compelling content
- Build and manage an advisory board or VIP community of top clients to deepen strategic relationships
- Track advocacy program metrics including reference request fulfillment, content production, and influence on pipeline
Requirements:
- 4+ years of experience in customer advocacy, client marketing, or customer success marketing
- Demonstrated experience building advocacy programs and managing reference pipelines
- Strong relationship-building skills with the ability to engage and motivate clients to participate in marketing activities
- Experience producing customer success content such as case studies, video testimonials, and co-marketing pieces
- Familiarity with advocacy platforms such as Influitive, ReferenceEdge, or similar tools