Veris AI builds high-fidelity simulation environments for enterprise agents. They are seeking a Head of GTM to design and execute their go-to-market strategy, co-own revenue, and lay the foundations for a future GTM team.
Responsibilities:
- Work with the founders to set the GTM strategy across all areas
- Define ICP, key verticals, and wedge use cases
- Shape positioning, messaging, and narratives for enterprises, startups, and partners
- Design the overall GTM architecture: channels, motion (PLG vs SLG), and experiment roadmap
- Co-own sales with the founders (full funnel)
- Drive top-of-funnel: outbound campaigns, events, communities, and founder-led content
- Qualify and advance opportunities: discovery, solution mapping, value modeling, and pilots
- Build and refine GTM assets
- Create decks, one-pagers, case studies, and demo flows that resonate with technical buyers
- Work closely with product and engineering to turn customer needs into crisp narratives and demos
- Capture and systematize customer stories and outcomes to fuel future sales
- Lay the foundations for a future GTM team
- Implement the first systems and processes: CRM hygiene, stages, OKRs, and reporting
- Identify what to in-source vs outsource: agencies, SDRs, marketing partners, etc
- Help define the next GTM hires (sales, marketing, partnerships) and interview them