Director, Product Management

Persado is an innovative Marketing AI platform that empowers marketing teams in highly regulated industries to create and optimize content with speed, compliance, and confidence. They are seeking a Director of Product Management to own a core area of the Persado platform, drive product strategy, and collaborate with cross-functional teams to deliver high-quality products that meet customer needs.

Responsibilities:

• Own the strategy, roadmap, and business outcomes for a major product area within the Persado platform
• Translate market, customer, and competitive insight into a clear product vision and a prioritized, executable roadmap
• Lead discovery and delivery end-to-end: define requirements, make scope trade-offs, and ship high-quality product on predictable timelines
• Partner with engineering, design, and data science leadership to align capacity, architecture, and sequencing against product goals
• Work directly with enterprise customers and internal teams to understand user workflows, validate concepts, and measure adoption and impact
• Collaborate with marketing, sales, and customer success on positioning, launches, enablement, and feedback loops
• Define and track success metrics; use data to inform decisions and communicate progress to executive stakeholders
• Mentor and develop product managers; help raise the bar on product craft across the organization

Requirements:

• 8+ years of product management experience, including 3+ years leading product areas or teams at a senior level, ideally in enterprise B2B SaaS
• A track record of shipping successful products from ambiguous problem spaces, with measurable customer and business impact
• Strong strategic thinking paired with hands-on execution; you can write the narrative and the spec
• Experience working with AI/ML-powered products, or a demonstrated ability to build fluency quickly
• Excellent communication skills with the ability to influence executives, customers, and cross-functional teams
• Comfort with data: defining metrics, interpreting experiments, and making evidence-based decisions
• Experience managing or mentoring product managers is strongly preferred
• Background in marketing technology (MarTech), content generation, personalization, or experimentation platforms
• Experience delivering software for enterprise customers in regulated industries such as financial services or telecom
• Prior experience in a fast-scaling product organization, helping establish product processes, playbooks, and organizational standards