Senior Marketing Manager, Brand Experience

OpenSesame is the trusted partner for workforce reinvention in the age of AI. As Senior Marketing Manager, Brand & Creative, you will be responsible for stewarding the OpenSesame brand and ensuring consistent representation across all customer-facing content and campaigns while leading a team of designers and copywriters.

Responsibilities:

• Serve as the steward of the OpenSesame brand across visual identity, voice, and creative execution. Monitor market trends, competitors, and customer expectations to ensure our brand remains relevant, differentiated, and consistently represented across every customer touchpoint
• Own the editorial calendar and content strategy, developing thought leadership, executive communications, customer stories, PR, and marketing content that strengthens brand awareness and supports business growth
• Lead the creative team of designers, copywriters, and contractors while managing the marketing request queue to ensure high-quality work is prioritized, delivered efficiently, and aligned to business objectives
• Implement AI-enabled tools, workflows, and agents that help the team and broader organization create high-quality, brand-aligned assets more efficiently and at greater scale
• Partner with the Growth team to develop compelling creative concepts and content that supports campaigns, demand generation, customer expansion, and sales enablement
• Partner closely with Product Marketing, Growth, Product, Sales, Customer Success, and Executive Leadership to translate strategy into compelling market-facing experiences and ensure consistent brand execution across the business

Requirements:

• Proven examples from your career that show you can do this job
• Experience building systems, driving alignment, and creating impact at scale
• Ability to serve as the steward of the OpenSesame brand across visual identity, voice, and creative execution
• Experience monitoring market trends, competitors, and customer expectations
• Experience owning the editorial calendar and content strategy
• Experience developing thought leadership, executive communications, customer stories, PR, and marketing content
• Experience leading a creative team of designers, copywriters, and contractors
• Experience managing the marketing request queue to ensure high-quality work is prioritized and delivered efficiently
• Experience implementing AI-enabled tools, workflows, and agents
• Experience partnering with Growth teams to develop compelling creative concepts and content
• Experience collaborating with Product Marketing, Growth, Product, Sales, Customer Success, and Executive Leadership
• Experience establishing a mature brand governance program
• Experience building a scalable content operation
• Experience strengthening external presence through thought leadership, executive bylines, PR, and earned media opportunities
• Experience creating a predictable intake, prioritization, and delivery process for creative and content requests
• Experience establishing reporting and regular reviews for brand index, share of voice, content contribution to SALs and opportunities, and creative team performance
• Ability to demonstrate measurable improvement in brand index, share of voice, and content contribution to pipeline
• Ability to create a repeatable operating model that enables Marketing to respond quickly to business priorities