Sr. Growth Marketing Manager, Paid Acquisition & CRO

Description

A Career at Clarius

Today, as many as 25 million medical professionals globally don’t have access to medical imaging, which is proven to improve patient care and reduce healthcare costs. That’s why we’re on a mission to make medical imaging accessible everywhere by delivering high-performance, affordable, and easy-to-use solutions powered by artificial intelligence and connected to the cloud.

By making Clarius your next career move, you’re joining a team of 140+ people who are talented, innovative, and highly collaborative. You’re also joining a community that includes thousands of physicians worldwide who use Clarius to deliver better patient care! And you’re joining a thrice-certified Great Place to Work! 

Your Role

As  Sr. Growth Marketing Manager, Paid Acquisition & CRO, you will lead paid acquisition, conversion rate optimization, and growth experimentation across our digital marketing engine. 

This is a senior individual contributor role for a self-starter who thinks like both a growth strategist and a hands-on operator. You will own meaningful paid media investment and be accountable for improving qualified lead volume, conversion rates, CPQL, CAC, ROAS, and marketing-sourced pipeline. 

Your Responsibilities Include:

• Own paid acquisition strategy and hands-on execution across Google Ads, LinkedIn Ads, Meta, retargeting, paid social, and emerging channels. 
• Manage campaign performance, pacing, budget allocation, lead quality, and business impact. 
• Optimize campaign structure, targeting, keywords, audiences, creative, and offers to improve qualified lead generation and pipeline contribution. 
• Own paid media budget planning, pacing, and ROI reporting in partnership with Finance, Sales and Marketing leadership. 
• Own the CRO roadmap across landing pages, demo request paths, forms, CTAs, and key conversion journeys. 
• Build and run a structured testing program across landing pages, messaging, offers, creative, forms, and funnel journeys. 
• Use AI tools to accelerate campaign analysis, creative testing, keyword research, audience research, competitive intelligence, and reporting. 
• Build repeatable growth systems that make paid acquisition, CRO, and experimentation more scalable and data driven. 
• Develop dashboards and recurring insights that show what is working, what is not, and where to invest next. 
• Partner with Product Marketing, Creative, Web, Marketing Operations, and Sales to improve campaign performance, lead quality, and pipeline outcomes. 

Your Experience So Far:

• 8+ years of experience in growth marketing, performance marketing, paid acquisition, or digital marketing with demonstrated business impact. 
• Deep hands-on experience with Google Ads, LinkedIn Ads, Meta, retargeting, paid social, and other digital channels. 
• Proven success managing meaningful paid media budgets and improving CAC, CPQL, ROAS, conversion rate, lead quality, and pipeline contribution. 
• Strong experience with CRO, experimentation, landing page strategy, funnel analysis, and conversion optimization. 
• Hands-on experience with GA4, Google Tag Manager, CRM platforms, marketing automation, ad platforms, attribution tools, dashboards, and spreadsheets. 
• Experience using AI tools to improve campaign optimization, creative testing, reporting, research, and workflow efficiency. 
• Strong analytical, communication, and stakeholder management skills. 
• Self-starter with strong ownership, urgency, curiosity, and the ability to operate effectively in a fast-moving environment. 
• Experience in B2B healthcare, medical device, SaaS, clinical technology, SMB-focused growth, or another trust-sensitive category preferred. 

Location and Compensation:

This is a remote role, we can consider candidates across Canada. The salary range for this role is set at $115,000-$130,000 CAD.

More Reasons to Consider:

Flexible Hours: Projects Complete > Hours Worked. Embrace work-life balance with flexible hours that suits your lifestyle.

Benefits from Day 1: Get full access to your comprehensive benefits package made available from your very first day.

Volunteer Days: Make a difference with paid volunteer days during working hours, supporting causes that matter to you.

Professional Development Program: We're big fans of continuous learning, and we invest in your growth with financial support for programs, seminars, conferences, and courses.

Clarius Mobile Health is proud to be an Equal Opportunity Employer. We encourage applications from any qualified candidate regardless of ethnicity, religion, age, national origin, disability status, sexual orientation, gender identity or expression. Please let us know if you require any accommodations during the interview process.

Requirements

• 8+ years of experience in growth marketing, performance marketing, paid acquisition, or digital marketing with demonstrated business impact. 
• Deep hands-on experience with Google Ads, LinkedIn Ads, Meta, retargeting, paid social, and other digital channels. 
• Proven success managing meaningful paid media budgets and improving CAC, CPQL, ROAS, conversion rate, lead quality, and pipeline contribution. 
• Strong experience with CRO, experimentation, landing page strategy, funnel analysis, and conversion optimization. 
• Hands-on experience with GA4, Google Tag Manager, CRM platforms, marketing automation, ad platforms, attribution tools, dashboards, and spreadsheets. 
• Experience using AI tools to improve campaign optimization, creative testing, reporting, research, and workflow efficiency. 
• Strong analytical, communication, and stakeholder management skills. 
• Self-starter with strong ownership, urgency, curiosity, and the ability to operate effectively in a fast-moving environment. 
• Experience in B2B healthcare, medical device, SaaS, clinical technology, SMB-focused growth, or another trust-sensitive category preferred.