Stryker is a leading company in the medical device field, and they are seeking a Global Brand Marketing Manager. In this role, you will develop and direct marketing programs for Stryker Neurovascular to enhance its leadership position in the market.
Responsibilities:
- Responsible for the product, program, or portfolio strategy
- Interpret competitive landscape and incorporate into marketing strategy
- Author key strategy documents: strategic plan, annual marketing plan, product launch plans, etc
- Deploy resources to measure, monitor, and direct changes to marketing strategy to drive customer engagement
- Drive segmentation and targeting methods to improve commercial efficiency
- Establish pricing strategy that assures alignment with overall business goals and P&L drivers
- Establish metrics and goals/success criteria and milestones
- Conduct post-launch analysis and implements lessons learned
- Forecast sales while considering the market, product, and other valuable factors
- Demonstrate financial acumen
- Mentor, develop and influence across the business, intentionally building cross-divisional relationships
- Develop key relationships with industry/market thought leaders, organizations, and institutions, and translate business insights into future business strategy
- Routinely make decisions which may affect immediate operations and have a divisional impact
Requirements:
- Bachelor's degree required
- 8+ years of work experience required
- 5+ years medical device or marketing/sales experience preferred
- Excellent presentation and interpersonal communications skills
- Strong analytical and problem-solving skills
- Ability to manage multiple projects while delivering on established timelines
- Ability to be persuasive in the absence of organizational authority
- Must be able to understand and work within complex interdivisional procedures and policies