Field Marketing Manager

Ciroos is hiring a Field Marketing Manager to lead the strategy and execution of field events and trade shows. This role is crucial for driving market growth and enhancing competitive positioning through impactful in-person experiences that engage prospects and customers.

Responsibilities:

• Identify and evaluate which industry events align with our target audiences and business objectives
• Monitor what competitors and market players are doing to draw attention and engagement—you can't afford to lag in strategy or tactics
• Build and maintain our annual events calendar with clear ROI expectations
• Make strategic decisions about sponsorship, booth placement, and and event format
• Own the full execution: logistics, vendor coordination, booth design, and on-site operations
• Create memorable, differentiated experiences that reinforce our brand, value proposition, and innovation
• Drive qualified lead generation and pipeline impact—success is measured by outcomes, not attendance
• Coordinate seamlessly with the marketing and sales teams to ensure leads are captured and qualified
• Analyze performance, ROI, lead quality, and pipeline attribution after each event
• Apply learnings to continuously refine your approach and maximize impact
• Track competitive intelligence gathered in the field to inform future strategy