Junior Digital Marketing Specialist

About Us

At Ingenuity Design Group, we’re a world-renowned product design consultancy with offices in Sydney, Brisbane, Melbourne, and Denver, CO. We partner with leading organisations such as CSIRO, BHP, Boeing, and Westpac to design and commercialise advanced technology products that transform communities and improve lives. Our team has earned recognition through the Telstra Business Awards and Good Design Awards, with a reputation for excellence in advanced technology product design. In addition, the role may occasionally support ad hoc marketing activities related to Pokit Innovations, a startup connected to Ingenuity.

By joining us, you’ll gain valuable experience supporting B2B marketing initiatives within the technology product design industry under the guidance of our Chief Growth Officer.

Role Description

We are looking for a Junior Digital Marketing Specialist who is self-motivated, curious, and eager to learn. You'll execute a wide variety of digital marketing initiatives to help support our Sales team and internal staff, including B2B lead generation, organic social and email content generation, data analytics and reporting, and more.

This role is ideal for someone who wants to grow their skills quickly in a hands-on environment, working directly with the CMO and contributing to the success of two industry-leading businesses.

Key Responsibilities

• Campaign Support: Assist in planning, executing, and optimising digital marketing campaigns across Meta, Google, and other platforms.
• Social Media & Community: Create, schedule, and monitor social media content across LinkedIn, Facebook, Instagram, and Reddit.
• Email Marketing: Support the development of B2B email campaigns and automated email flows.
• Content Creation: Produce high-quality written and visual content for websites, blogs, newsletters, and promotional materials.
• Website Updates: Help maintain the Ingenuity website through CMS updates.
• Analytics & Reporting: Track marketing KPIs (CTR, conversions, ROAS, engagement), prepare reports, and share insights with the CGO.
• Coordination & Organisation: Manage day-to-day marketing tasks, ensuring deadlines are met and campaigns stay on track via ClickUp.
• Learning & Growth: Stay updated on digital marketing best practices and bring fresh ideas to the table.

About You

• 0–2 years of marketing experience, or relevant coursework/internship.
• A self-starter who is motivated, curious, and eager to learn.
• Strong interest in B2B marketing, including content creation, lead generation, social media, and brand development.
• Excellent written and verbal communication skills.
• Organised, detail-oriented, and able to juggle multiple priorities.
• Familiarity with tools like Meta Business Suite, LinkedIn, Mailchimp, Figma, Adobe Creative Suite, GA4, or Webflow is a plus (training provided).
• Comfortable working independently while taking direction directly from the CGO.

Why Join Us?

• Gain exposure across the tech product design industry.
• Work directly with the Chief Growth Officer for mentorship and skill development.
• Opportunity to get hands-on with all aspects of digital marketing — organic and paid social media, email marketing, reporting and analytics, website and SEO content creation via blog insight, branding and merchandise, and other marketing initiatives.
• A collaborative, creative environment where your contributions will make a real impact.
• Clear growth pathway as both companies expand.