NetSuite is a company that provides industry-first marketing programs to increase customer acquisition and retention. The Account Marketing Senior Manager will support the Industry Marketing team in the Construction & Energy vertical by planning, executing, and managing demand generation programs that drive sales pipeline and revenue.
Responsibilities:
- Plan, execute, and manage demand generation programs to drive sales pipeline and revenue for the Account Management organization
- Help translate quarterly marketing priorities into executable programs aligned to the marketing calendar
- Own end-to-end execution of virtual and in-person marketing programs, including webinars, events, and business guides
- Coordinate with internal stakeholders to secure campaign resources, align on content, and manage timelines
- Create and manage slide decks, email copy, landing page copy, and supporting campaign assets
- Own webinar logistics including Kaltura recording setup, speaker prep calls, tech checks, and live-day execution
- Track program performance, lead flow, and execution milestones to ensure timely sales follow-up and campaign effectiveness
Requirements:
- 6–8+ years of experience in Field Marketing, Demand Generation, or Integrated Marketing roles, preferably in B2B SaaS, IT, or enterprise technology environments
- Proven experience managing a high volume of complex, multi-faceted event and webinar programs
- Strong analytical and reporting skills with the ability to interpret data to drive decisions
- Strong understanding of sales pipeline concepts and revenue-driven marketing
- Excellent project management skills and attention to detail, with the ability to juggle multiple programs simultaneously
- Strong written and verbal communication skills; comfortable leading calls and coordinating with senior stakeholders
- Ability to operate independently with minimal supervision and maintain momentum in a fast-paced environment
- Proactive mindset with a strong sense of ownership and accountability
- Comfortable learning new tools, processes, and subject matter quickly
- Experience with marketing automation platforms (preferably Eloqua)
- Understanding of landing page and microsite best practices