Marketing Program Manager

Blueprint is a technology solutions firm headquartered in Bellevue, Washington, focused on helping organizations unlock value through innovative strategies. The Marketing Program Manager will coordinate go-to-market strategies into actionable marketing plans, ensuring effective execution across various initiatives while collaborating with cross-functional teams.

Responsibilities:

• Support the execution and operationalization of go-to-market (GTM) strategies for ongoing marketing and growth initiatives
• Assist in developing and maintaining marketing plans, campaign calendars, messaging frameworks, and launch schedules
• Translate strategic objectives into actionable project plans with clear milestones and deliverables
• Identify opportunities to improve processes, campaign performance, and execution effectiveness
• Lead end-to-end project management for marketing initiatives from planning through execution
• Develop and maintain detailed project timelines, workback schedules, and dependency tracking
• Monitor project risks, identify potential roadblocks, and implement mitigation plans
• Coordinate priorities across multiple stakeholders to ensure successful delivery of business objectives
• Establish and maintain regular operating rhythms, status updates, planning meetings, and launch checkpoints
• Serve as the primary point of contact for project coordination, execution, and accountability
• Partner with internal stakeholders across marketing, creative, operations, and business teams to drive alignment
• Facilitate meetings, communicate project status, and ensure transparency around decisions, risks, and milestones
• Coordinate deliverables and dependencies across multiple teams to ensure execution readiness
• Foster strong working relationships to support efficient collaboration and decision-making
• Manage campaign planning, launch readiness, asset workflows, and execution tracking
• Ensure all marketing deliverables are completed on schedule and meet quality expectations
• Maintain project trackers, dashboards, reporting tools, and documentation to provide visibility into progress
• Oversee asset sequencing, approvals, and readiness across multiple marketing channels
• Review marketing content, messaging, and creative assets to ensure alignment with campaign objectives
• Provide feedback on creative deliverables to ensure consistency, clarity, and customer-focused communication
• Collaborate with creative and marketing partners to support compelling product and campaign storytelling
• Help maintain messaging consistency across customer touchpoints and marketing channels
• Prepare project updates, status reports, recommendations, and presentations for stakeholders
• Track project performance metrics and communicate progress against key objectives
• Support planning discussions by analyzing project status, resource needs, and execution requirements

Requirements:

• Bachelor's degree in Business Administration, Marketing, Communications, Project Management, or a related field
• 3+ years of experience in cross-functional project or program management
• 3+ years of experience managing project timelines, deliverables, dependencies, risk mitigation, and stakeholder communications
• 3+ years of experience using project tracking and reporting tools, including Excel and collaborative planning platforms
• 3+ years of experience supporting marketing operations, campaign execution, launch planning, or go-to-market programs
• Experience managing multiple concurrent projects in a fast-paced environment
• Strong written and verbal communication skills with the ability to present information clearly to diverse audiences
• Excellent organizational skills and attention to detail
• Ability to work independently while collaborating effectively across teams
• Experience working with marketing, creative, branding, or agency teams
• Experience reviewing marketing messaging, creative assets, and campaign deliverables
• PMP, PMI, or other project management certification
• Familiarity with marketing campaign planning, content development processes, and asset management workflows
• Experience building reports, dashboards, and execution tracking frameworks
• Strong analytical and problem-solving skills with the ability to identify process improvements
• Experience leveraging AI-powered productivity tools and automation solutions to improve project efficiency and workflow management
• Experience supporting consumer marketing, product marketing, or direct-to-customer initiatives
• Proven ability to proactively identify opportunities, make recommendations, and drive continuous improvement