Business Development Manager

Bluesight is a high growth healthcare information technology company focused on enhancing efficiency and safety for health systems. They are seeking a Business Development Manager to lead a team of BDRs, design outbound strategies, and contribute to business growth through effective sales and marketing collaboration.

Responsibilities:

• Manage a team of 7 BDRs, providing leadership, campaign feedback, and coaching
• Build, test, measure, and iterate on multi-touch outbound sequences, including: cold outreach campaign creation/review (email, phone, LinkedIn, other), warm lead follow-up, relationship-based/cross-sell campaigns, marketing-aligned campaigns, and more
• Conduct call reviews, objection-handling, and scripting workshops
• Hire, screen, and onboard new representatives, with a focus on getting them to their first booked meeting fast
• Build and actively maintain objection-handling, onboarding, scripting, and product-specific training playbooks to ensure BDRs remain current as our messaging and products evolves
• Own team performance data end-to-end, acting proactively on KPIs such as outreach completed, reply rates, meetings booked, meetings held, and opportunities/pipeline created
• Support CRM hygiene projects that impact BDR reporting accuracy
• Deliver weekly forecast rollups to leadership, which identify and flag pipeline risks and blockers proactively
• Partner closely with sales leads, customer success, product, and marketing to understand organizational priorities and implement campaigns that support strategic objectives (new product launches, upsell campaigns, hand-off processes, top accounts, etc)
• Design signal-based campaigns that utilize intent data, news, announcements, and current relationships to prioritize outreach
• Configure and oversee AI-powered BDR tools (such as Apollo, Artisan Ava, or other potential future tools). Recommend new tools as necessary