FirmPilot is an AI marketing platform aiming to replace traditional agencies for law firms and local service businesses. The role involves owning the full sales cycle, diagnosing business problems, and building trust with owner-operators to close deals effectively.
Responsibilities:
- Own a full cycle: prospect → discover → demo → close. We'll feed you plenty of pipeline, but the best AEs here build their own
- Run discovery that finds the compelling reason to act — not surface pain. The difference between 'marketing isn't working' and 'I just signed a personal guarantee on a second office and I have 90 days to make it pencil' is the entire deal
- Diagnose business problems and map them to outcomes. Demos are a tool, not a crutch. If you're feature-dumping by minute six, you're losing
- Build trust with owner-operators who've been lied to before. That means hard truths, fast follow-through, and zero BS in writing
- Move deals through a tight cycle. Our ICP buys faster than enterprise but is more skeptical than mid-market — calibrate accordingly
- Use AI in your workflow the way our product uses it for customers: as leverage, not gimmick. Claude for personalization, Outreach for sequencing, HubSpot as truth, dialers when warranted, and a real point of view on what's worth automating vs. what only works human-to-human
- Give product and marketing the field intel they need. Early AEs here aren't just selling, they're shaping what we build and how we position it