Product Marketing Manager

Censys is dedicated to providing comprehensive Internet intelligence and actionable threat insights. They are seeking a technically-adept Product Marketing Manager who will bridge product, engineering, and customers, leading the creation of compelling value propositions and targeted messaging.

Responsibilities:

• Establish the unique value proposition and messaging for Censys with a clear understanding of the target markets and buyer personas
• Author compelling, high-quality content, both at a business and a technical level, in a variety of formats including print, web, social media, and video
• Launch products and collaborate with marketing teams to execute marketing campaigns to deliver on awareness and pipeline targets
• Enable the sales and channel teams to understand, present and become subject matter experts in Internet intelligence
• Effectively work at building and executing plans that cross different functional groups, including product management, go to market, and sales
• Define and execute the technical marketing plan for one or more product areas, from launch to scale
• Lead technical storytelling and technical GTM efforts: Drive the creation of deep-dive blogs, demo environments, whitepapers, technical sessions, and diagrams — grounded in hands-on expertise
• Translate customer needs, technical requirements, use cases, and edge-cases into collateral that markets product features, configuration, and enhancements to technical audiences
• Work with demand marketing to deliver campaigns that focus on a security decision maker audience
• Participate in product roadmap discussions: identify gaps, technical debt, opportunity costs, feasibility trade-offs
• Open to using AI to amplify their skills and strengthen their work - demonstrating curiosity, a willingness to learn, and sound judgment in applying AI responsibly to improve efficiency and impact

Requirements:

• 5+ years in cybersecurity, ideally in Security Operations, Threat Hunting, Attack Surface Management or Cyber Threat Intelligence technologies working in product marketing, product management, or solutions engineering roles
• Knowledge of Internet infrastructure as it relates to tracking malware or APTs
• Experience managing Product-led Growth (PLG) initiatives
• Exceptional verbal and written communication skills and proven ability to collaborate with broad range of stakeholders and customers
• Creative thinker able to develop and deliver engaging presentations in a range of environments, from large internal teams, to industry conferences and customer briefings
• Experience with marketing campaigns that focus on a security decision maker audience