Marketing Manager

StockIQ Technologies is a company that provides inventory optimization, demand forecasting, and supply chain planning software. They are seeking a highly organized Marketing Manager to drive awareness, engagement, pipeline growth, and customer retention through various marketing initiatives including webinars, events, and social media campaigns.

Responsibilities:

• Plan, coordinate, and execute customer and prospect-facing webinars
• Manage webinar logistics including scheduling, registration pages, promotions, speaker coordination, and follow-up communications
• Collaborate with subject matter experts, sales, and leadership to develop webinar topics and presentations
• Track webinar performance metrics and provide recommendations for improvement
• Repurpose webinar content for social media and ongoing marketing campaigns
• Coordinate participation in industry conferences, trade shows, customer events, and partner events
• Manage event logistics including registrations, booth materials, promotional assets, shipping, and vendor coordination
• Work with sales and leadership teams to maximize event ROI and lead generation opportunities
• Support pre-event and post-event marketing campaigns
• Track event performance and report on outcomes
• Manage and maintain StockIQ's social media presence across relevant platforms
• Develop and execute social media content calendars
• Create, schedule, and publish content that supports brand awareness, thought leadership, customer engagement, and lead generation
• Monitor engagement and identify opportunities to increase audience growth and visibility
• Track and report on social media performance metrics, and continuously suggest improvements on the overall strategy
• Support customer communication programs including newsletters, product updates, customer success stories, and educational campaigns
• Assist with customer retention and engagement initiatives
• Develop and execute email marketing campaigns targeting prospects and customers
• Support customer advocacy and reference programs
• Collaborate with customer success and sales teams to identify marketing opportunities throughout the customer lifecycle
• Coordinate content promotion and distribution across marketing channels
• Assist with campaign execution and marketing operations activities
• Support development of case studies, customer stories, blog content, and marketing collateral
• Maintain marketing calendars and project timelines
• Ensure brand consistency across marketing initiatives
• Monitor and report on key marketing performance metrics
• Track webinar, event, email, and social media campaign results
• Provide insights and recommendations to improve marketing effectiveness
• Maintain accurate records and reporting within marketing systems

Requirements:

• 3–7 years of marketing experience, preferably in B2B SaaS, technology, manufacturing, or supply chain industries
• Proven experience managing webinars, virtual events, conferences, and trade shows
• Experience managing social media programs and content calendars
• Experience executing email marketing campaigns and customer communications
• Strong project management and organizational skills
• Excellent written and verbal communication skills
• Ability to manage multiple priorities and deadlines simultaneously
• Proficiency with marketing automation, webinar, and CRM platforms
• Self-starter with strong attention to detail and follow-through
• The ability to travel is required for events and quarterly meetings
• Experience with customer marketing or lifecycle marketing programs
• Experience supporting content marketing initiatives
• Familiarity with HubSpot, Salesforce, Zoom Webinar, LinkedIn, Canva, Chilipiper, G2 and related marketing tools
• Experience in supply chain, inventory management, manufacturing, or enterprise software markets
• Experience supporting video production, YouTube channel management, podcast promotion, or multimedia marketing initiatives