BUSINESS DEVELOPMENT SALES LEAD- DATA CENTER

Yokogawa Corporation of America is a leading provider of industrial automation and services, and they are seeking a motivated Business Development Lead – Data Center Projects to support growth in the mission-critical infrastructure market. The role involves identifying new business opportunities, building relationships with key stakeholders, and executing market development plans to enhance revenue and visibility.

Responsibilities:

• Identify and develop new business opportunities within the data center and mission-critical infrastructure market
• Build relationships with key stakeholders, including data center operators, EPC firms, general contractors, integrators, OEM partners, procurement teams, engineers, and decision-makers
• Develop and execute account and market development plans to grow revenue, increase visibility, and strengthen market position
• Generate and qualify leads through networking, industry events, referrals, research, outbound outreach, and collaboration with internal and external sales channels
• Partner with the existing representative channel to support opportunity development, customer engagement, and sales execution as needed
• Support customer conversations, presentations, product discussions, and solution positioning with increasing technical confidence over time
• Collaborate with sales, engineering, product management, marketing, operations, and leadership to align customer needs with company solutions
• Monitor market trends, customer needs, competitor activity, new technologies, and regulatory changes within the data center and infrastructure space
• Maintain accurate CRM records, including sales activities, customer interactions, opportunities, pipeline status, and account updates
• Provide regular business updates to leadership on pipeline development, sales activity, market insights, risks, and growth opportunities
• Serve as a liaison between customers and internal teams to support smooth project execution, responsiveness, and customer satisfaction

Requirements:

• 5+ years of experience in business development, technical sales, project sales, key account management, channel sales, or strategic account development
• Experience selling or supporting complex B2B products, technical solutions, industrial products, infrastructure solutions, engineered systems, automation, electrical/mechanical systems, or manufacturing-related solutions
• Proven ability to develop customer relationships and support revenue growth
• Ability to understand technical products and communicate value to both technical and business stakeholders
• Experience working with cross-functional teams such as sales, engineering, product, marketing, operations, or leadership
• Strong communication, presentation, negotiation, and problem-solving skills
• Proficiency with CRM systems, Microsoft Office, and sales-related tools
• Bachelor's degree or equivalent relevant experience
• Experience in the data center, mission-critical infrastructure, industrial automation, process instrumentation, electrical infrastructure, mechanical systems, construction, engineering, or EPC markets
• Familiarity with flow, pressure, temperature, analytical, or control instrumentation
• Experience working with or selling to data center operators, EPC firms, contractors, integrators, OEMs, engineering firms, or industrial manufacturers
• Prior experience developing new markets, launching new business initiatives, or expanding into strategic verticals
• Experience working with a representative, distributor, integrator, or channel sales model
• Familiarity with long-cycle project sales, capital projects, or specification-driven sales environments
• Experience presenting to executive leaders, procurement teams, engineers, and technical stakeholders