Field Marketing Manager, Brazil

Atlassian is a company focused on unleashing the potential of every team through their software products. They are seeking a Field Marketing Manager to lead the development and execution of marketing programs aimed at driving demand in the LATAM market, particularly in Brazil.

Responsibilities:

• Own and develop the regional marketing strategy in close partnership with sales and marketing counterparts within LATAM market
• Deliver marketing campaigns and programs that will drive LATAM pipeline, with a specific focus on Brazil
• Measure, analyze, and report on performance to marketing and sales leadership, in line with our GTM strategy
• Be an advocate for the LATAM/Brazil sales organization and help the rest of the marketing team understand regional priorities
• Partner with the regional Account-Based Marketing team, Global Demand Generation, and Product Marketing to define and execute full-funnel marketing plans
• Manage the LATAM/Brazil activity calendar for the year
• Work closely with our Partner Marketing & Channel Partners to drive co-marketing initiatives and maximize brand exposure
• Connect the dots between teams to manage the process, implementation, tracking, and measurement of marketing campaigns
• Leverage past campaign insights to inform new campaigns and the evaluation of existing campaigns
• Engage with the Atlassian Brand and Global Communications teams to build awareness in the LATAM market through campaigns and PR agency support
• Oversee the localization and adaptation of global marketing content and materials to ensure relevance to regional audiences

Requirements:

• At least 6-7 years of experience in B2B field marketing, or demand generation, with a regional focus
• In-depth experience working with marketing and sales funnels
• Extraordinary program management and communication skills, with a consistent track record of working across sales, marketing, and technology teams
• Self-starting tendencies with an ability to drive projects forward
• Critical thinking with strong problem-solving skills
• The ability to successfully manage multiple campaigns and programs running at the same time
• A passion for metrics. You live for the data and use it to guide your programs and spend
• Fluent in marketing automation and CRM capabilities with hands-on experience (Salesforce & Marketo a big plus)
• Brazilian Portuguese native essential