Business Development Manager

Role Overview

• The Business Development Manager's mission is to drive sustainable commercial growth by creating demand through contractors, installers and architects, turning them into Brand ambassadors for Millboard.
• Identify and activate high-potential contractors, installers, architects and other key trades to represent Millboard.
• Strengthen engagement with key trades across Ontario, turning them into genuine brand ambassadors who advocate for Millboard.
• Equip partners with the tools and knowledge to advocate for Millboard over alternative products.
• Work closely with contractors, installers, architects, carpenters, builders, resellers and other trade and specification professionals who influence material selection, to drive market penetration and pull-through demand.
• Identify regional opportunities and support targeted expansion plans.
• Ensure a seamless customer journey from architect to reseller to installer to homeowner.
• Maintain structured engagement cycles with key contacts across all trade and specification audiences, and ensure disciplined CRM usage with accurate records of visits, interactions, and pipeline opportunities.
• Build an influential relationship with reseller partners, ensuring they are equipped and motivated to convert demand generated through contractors and installers.
• Organise training, demo days and brand onboarding days in collaboration with reseller partners.
• Train reseller teams in product knowledge, customer experience and brand standards.
• Support partners in delivering a consistent premium brand experience.
• Influence project specification and support conversion.
• Provide technical expertise to architects, specifiers, designers, builders, installers, and homeowners.
• Build relationships within the specification community to drive early-stage product selection and increase Millboard's presence on project drawings and material schedules.
• Own and run Millboard's improved installer programme, building and growing the network of Certified Installers across Ontario.

Requirements

• Extensive experience in technical, trade-facing, specification, or business development roles within the construction or building materials sector
• Hands-on capability and confidence delivering technical demonstrations
• Strong coaching, communication, and relationship-building skills
• Commercial awareness and ability to identify sales opportunities
• Self-driven, organised, and comfortable managing a broad and varied trade network
• A professional with the presence to engage architects, designers, and high-end home builders with confidence
• Experience operating in premium commercial environments, representing a premium Brand
• Willingness to travel regularly as required
• An existing network within the Ontario building materials, decking, or cladding sector is a significant advantage
• Energy, authenticity, and passion for helping trade and specification partners succeed

Benefits

• Shape Millboard's growth in a key territory
• Work with a premium global brand known for innovation
• Build and influence an engaged network of contractors, installers, architects, and reseller partners
• Enjoy a varied, hands-on role that blends strategy, field engagement and training