Email Marketing Strategist – Copywriter

Role Overview

• Develop strategy and write two nurture email sequences targeting LinkedIn and Google Ads leads for a cybersecurity client
• Research and strategy for two separate sequences: Compliance as a Service and Penetration Testing
• Write 3–4 nurture emails per sequence (6–8 emails total), with the goal of driving leads to book a call
• Revisions, CTA alignment, QA, and formatting

Requirements

• Have experience writing successful B2B email sequences, ideally in tech or cybersecurity
• Can balance educational nurture content with clear, conversion-focused CTAs
• Are comfortable making strategic recommendations on email flow and messaging

Tech Stack

• Cyber Security