Understand and execute Uprise Health’s go-to-market strategy and ideal customer profile (ICP) targeting approach
Identify, research, and prioritize prospective employer, broker, and consultant accounts aligned with company growth objectives
Conduct strategic outbound prospecting through phone, email, LinkedIn, and other sales engagement platforms to generate qualified meetings and pipeline opportunities
Build and maintain relationships with benefit brokers, consultants, and strategic channel partners aligned to Uprise Health’s target market
Identify and engage key stakeholders, producers, and subject matter experts within broker organizations
Utilize intent data, website visitor intelligence, and market signals to prioritize outreach efforts and personalize messaging
Qualify prospects based on business need, fit, timing, and buying readiness before transitioning opportunities to sales leadership
Maintain accurate prospecting activity, pipeline notes, and CRM documentation within Salesforce and related systems
Meet or exceed established KPIs related to outbound activity, meetings held, and pipeline contribution
Partner closely with sales leadership to refine messaging, improve meeting quality, and prioritize strategic accounts
Collaborate with marketing to support campaign messaging, sales enablement initiatives, and conference/event follow-up efforts

Bachelor’s degree in Business, Marketing, Communications, or related field preferred but not required
2–4+ years of experience in B2B business development, sales development, or outbound prospecting
Healthcare, benefits, HR tech, SaaS, or related industry experience preferred
Proven success generating meetings and pipeline through outbound prospecting
Experience selling into employers, brokers, consultants, or healthcare-related organizations preferred
Proficiency with CRM and sales engagement platforms such as Salesforce, LinkedIn Sales Navigator, Salesloft, or similar tools

Business Development Representative

Key skills