Marketing Account Manager

Role Overview

• Serve as the primary marketing liaison for assigned clients in partnership with Program teams.
• Maintain client satisfaction and strengthen relationships with an assigned group of accounts.
• Identify opportunities to expand services and introduce innovative marketing tactics, channels, or service line offerings.
• Nurture new business opportunities within existing clients to meet revenue targets.
• Collaborate with Business Development, Program teams, and Program Directors to identify and grow opportunities across territories.
• Develop an understanding of market nuances for assigned client groups, including competitive landscape, top-performing strategies, and consumer demand.
• Work with senior account managers on day-to-day marketing planning, development, and execution for a suite of clients.
• Forecast and track key account metrics (e.g., quarterly results, annual forecasts).
• Interpret data analytics to inform strategy and optimize performance.
• Draft creative/strategy briefs and ensure alignment with client requirements.
• Partner with Producers to shepherd projects from conception to completion.
• Participate in campaign reviews and translate client feedback into actionable steps.
• Manage project code setup and resource allocation.
• Collaborate with Financial Operations and Producers to ensure timely and accurate invoicing.
• Assist in meeting agency KPIs and revenue goals.

Requirements

• Bachelor’s degree in Marketing, Advertising, or Communications preferred
• 5+ years of relevant experience in marketing account management, client services, or related fields.
• Strong understanding of integrated marketing campaigns and project management.
• Excellent communication, analytical, and relationship-building skills.

Benefits

• Medical, Dental, and Vision Insurance; we also offer a company-paid health care concierge service to help navigate our health plan to make the best decisions for you and yours
• 401(k) with company match
• Paid vacation, sick, personal and parental leave time
• Paid Volunteer Time: giving back to our communities is important to us
• Employee Recognition Program – convert your recognition points into gift cards
• Employee Assistance Program – offers benefits to help you manage daily responsibilities
• Access to on-demand training courses to advance further in your career