Follow up promptly on marketing generated inquiries and qualify leads (initial contact to all leads within 2 business days)
Conduct lead nurturing activities to advance prospects through the funnel
Document all interactions and activities in the CRM system (Salesforce)
Manage inbound prospect calls and convert them into qualified opportunities
Hand off qualified leads to field sales teams with clear documentation, context and recommended next steps to support successful deal closure
Maintain and expand the company’s prospect database
Support initiatives that enhance the customer experience
Communicate with prospects via phone, email, and in person to understand and address their needs
Collaborate closely with sales and marketing teams to optimize the qualification process
Apply strong problem-solving skills to resolve customer needs and identify opportunities aligned with the product portfolio
Responsible for managing, prospecting, and building relationships within an assigned territory in order to increase revenue growth and customer satisfaction
Focus areas will include driving new business as well as increasing penetration in existing accounts
Includes the sale of medical supplies and devices that have a medium length sales cycle
Responsible for the management of the sales pipeline and monthly forecasting of the business
Responsible for presenting quarterly business updates to the business units executive leadership team

Bachelor’s Degree Required
Ability to travel 20% of the time
Strong knowledge of Microsoft Office
Self-motivated, attention to detail, strong problem-solving and time management skills
1-3 years of inside sales or customer service experience
Excellent communication skills and openness to constructive feedback
Ability to work effectively across cross‑functional teams

Inside Sales Lead Generation Specialist

Key skills