You will run content like a business inside marketing, directly responsible for how content drives pipeline, conversion, and revenue across the organization.
The Director of Content Marketing is a strategic and hands-on leader responsible for building and operating a high-performing content engine that fuels demand generation, customer acquisition, and expansion.
You will partner closely with Demand Generation, Product Marketing, Lifecycle Marketing, and Sales to ensure content is fully embedded into revenue-driving programs.
Define and own the content strategy aligned to demand generation priorities and revenue targets.
Lead and develop a team of content strategists and specialists across SEO/GEO, social, and editorial.
Personally contribute to high-impact content including campaigns, thought leadership, and conversion-focused assets.

Strategic leader who understands how content drives pipeline and revenue
Hands-on operator who can execute high-quality work when needed
Deep experience in B2B SaaS demand generation and content marketing
Data-driven mindset focused on outcomes over outputs
Strong cross-functional collaborator with the ability to influence across teams
Experienced in SEO and evolving search trends, including generative search
Passionate about building content that drives engagement, conversion, and growth.

Robust healthcare options – Employees have several healthcare options to choose from in order to find what works best for them.
Flexible paid time off – There is no perfect, one size fits all balance between work and home. We provide flexible work schedules, PTO for vacation, and up to 80 hours of paid sick/safe leave. We also feature 11.5 days of fully paid holidays!
Paid parental leave – Adding a new child to the family is a big adjustment! We provide the time and income to allow parents to adjust to their new normal in the healthiest way possible.
Mental health support – Ministry Brands is a stigma free company with the National Alliance on Mental Illness. Associates are supported through an Employee Assistance Program which provides access to in-person or virtual counseling at no cost.
Professional development reimbursement – Ministry Brands aims to support your professional development and empower you to drive your career by providing financial assistance to our associates seeking to further their education and career.
Employee Recognition & Rewards
At Ministry Brands, we use Nectar to celebrate achievements and strengthen our culture of recognition.

Director of Content Marketing

Key skills