Develop and implement comprehensive marketing strategies tailored to the North American data center market
Collaborate with sales and product teams to align marketing campaigns with business objectives and sales goals
Design and execute multi-channel marketing campaigns to generate qualified leads
Manage Google Ads campaigns, including keyword research and performance optimization
Write, edit, and publish high-quality content
Develop and execute PR plans to enhance brand image
Oversee digital marketing efforts including SEO, SEM, email campaigns, and social media
Conduct market research and analyze market trends to identify opportunities for business growth
Requirements
Bachelor’s degree in Marketing, Business Administration, Communications, Journalism, or related field
5+ years in marketing with a focus on B2B technology or data center solutions
Proficiency in Google Ads, Google Merchant Center, Google Tag Manager, social media marketing tools, analytics platforms (e.g., Google Analytics), content management systems (e.g., WordPress, Magento)
Basic understanding of HTML/CSS
Proven experience conducting market research and competitive analysis specifically for the North American market
Expertise in social media strategy, content creation, and analysis