Sales Development Representative

Grace Hill provides talent performance management solutions for companies managing multifamily residential properties. The Sales Development Representative creates qualified sales opportunities through prospect research, outbound outreach, lead qualification, and relationship nurturing. The role also helps optimize outreach processes and collaborates with sales and marketing to support pipeline growth.

Responsibilities:

• Identify and research target accounts, prospects, and relevant stakeholders within our target market
• Initiate strategic outbound communications via cold calls, emails, and social media to generate new opportunities and engage key stakeholders within target accounts
• Identify patterns in high-performing outreach and scale winning tactics to drive better conversion rates across the team
• Qualify outbound leads and assess their potential as sales opportunities
• Secure qualified meetings with Account Executives and sales leadership by identifying prospect needs, business challenges, and potential fit
• Build and nurture relationships with high-fit prospects and accounts, including thoughtful follow-up and re-engagement as timing or buying readiness changes
• Maintain accurate records of interactions in our CRM system
• Actively manage top-of-funnel activity and pipeline to support consistent, qualified opportunity generation
• Collaborate with sales and marketing to align on ICPs, lead prioritization, and refine outreach strategies and messaging
• Stay informed about industry trends and our product offerings
• Regularly attend scheduled virtual team meetings and collaborate using digital tools such as Slack, Zoom, and Google Suite
• Some travel may be required, including to client sites or industry conferences

Requirements:

• Bachelor's degree in business, marketing, or a related field
• 1-3 years of experience in a SaaS Sales/Business Development role
• Comfortable leveraging CRMs, sales engagement, AI, and emerging sales technologies to improve research, personalization, prospecting, and productivity
• Experience managing a large pipeline, able to analyze metrics, prioritize high-value opportunities, and adjust quickly
• Strong understanding of outbound sales strategies and how to drive conversion from prospecting to qualified opportunity
• Strong written and verbal communication skills, can articulate value propositions and understanding of challenges faced by institutional multifamily clients
• Comfortable operating in a fast-paced, ambiguous environment where experimentation and adaptability are key
• Demonstrates curiosity and strong discovery skills, with the ability to ask thoughtful questions, understand business challenges, and connect customer needs to potential value
• Exp within or selling into the multifamily/PropTech industry strongly preferred
• Experience with tools such as HubSpot, Apollo, and LinkedIn Sales Navigator preferred
• Candidates based in EST, CST, or MST preferred