Content Marketing Manager

Cisco is a technology company developing solutions that connect and protect organizations in the AI era. The Content Marketing Manager will create, edit, review, and deliver short- and long-form content for B2B integrated marketing campaigns targeting AI infrastructure decision-makers and business buyers. The role collaborates with marketing, sales, design, and agency teams while ensuring content quality, consistency, and timely delivery.

Responsibilities:

• Short-form Content Execution - Develop creative and compelling copy for integrated marketing campaigns, including email, social, paid media, and other demand generation initiatives
• Long-form Content Creation - Own the production of long-form content tailored to AI infrastructure audiences - including blog posts, webpages, case studies, video scripts, and more. You write with clarity, adapt tone for different formats, and review others' work with a sharp eye for quality and consistency
• Brief Review & Intake - Serve as the first line of review for incoming content project briefs and create outbound briefs for agency engagements, ensuring requests are clear, complete, and actionable before work begins
• Cross-Functional Collaboration - Partner with product marketing, partner marketing, demand generation, sales, and design teams to gather input, stay aligned on priorities, and ensure content reflects the latest messaging and campaign direction
• Team Support & Feedback - Review the work of other content managers across the team and provide clear, constructive feedback that sharpens their output and keeps deliverables on track

Requirements:

• Proven experience in writing and editing for B2B integrated marketing campaigns
• A strong writing portfolio that demonstrates your ability to make complex technology clear, engaging, and audience-appropriate
• 5 years of experience in content marketing
• ideally within networking, AI, enterprise technology, or a related technical domain
• Collaborative approach to the content creation process with an openness to working with subject-matter experts from many disciplines
• Experience managing multiple content deliverables simultaneously in a fast-paced environment
• Background in using AI tools in your content workflows to accelerate and improve the content creation process
• A sharp editorial eye with experience reviewing and providing feedback on others' work
• Self-starter mindset with strong attention to detail and a commitment to delivering quality on deadline
• Experience working in project management software tools such as Workfront or Asana
• Bachelor's degree in Marketing, Communications, Journalism, or a related field