Senior Product Designer (UI/UX)

Nysonian Inc. is a consumer products company operating the NOBL travel and Flo Pilates connected fitness brands. The company is seeking a Senior Product Designer to own end-to-end UI/UX design for digital product experiences across web, mobile apps, subscription and account flows, and connected hardware interfaces. The role also involves maintaining the design system, validating solutions through research and testing, partnering with engineering and product management, and mentoring other designers.

Responsibilities:

• Lead end-to-end UI/UX design for digital product experiences — from early concept and wireframes through high-fidelity design and shipped product — across web, app, and connected hardware interfaces (Flo Pilates)
• Own the design system and component library, ensuring consistency and speed of execution as both brands scale
• Translate ambiguous product and business problems into clear, tested design solutions — running (or partnering closely on) user research, usability testing, and iteration based on real usage data
• Partner directly with engineering to ensure design intent survives implementation, and with product management to shape roadmap priorities from a user-experience lens
• Balance two brands with distinct customer bases and product types (physical/travel vs. connected fitness/subscription) without diluting either brand’s design identity
• Mentor or provide design direction to other designers/contractors as the team grows

Requirements:

• 7-10 years of experience in product design (UI/UX) for consumer-facing digital products, ideally at a DTC, subscription, or connected-hardware company
• Strong portfolio demonstrating end-to-end ownership — from research and problem framing through shipped, measurable outcomes, not just polished mockups
• Fluency with modern design tooling — e.g. Figma, FigJam, Framer, or similar for prototyping — and analytics/testing tools (e.g. Amplitude, Mixpanel, Maze, Hotjar) to validate design decisions with data
• Experience building or maintaining a design system at scale
• Comfortable working daily with LLM tools (Claude, ChatGPT, or similar) — for research synthesis, copy drafting, rapid prototyping, or workflow acceleration. You don't need to be an AI expert, but you should already have this in your workflow, not be learning it on the job
• Experience designing for both web and mobile app, and comfort designing for connected hardware/IoT product experiences is a plus
• Prior experience designing for two distinct brands or product lines simultaneously is a plus