Global Partner Marketing Manager

LastPass delivers secure access solutions that help individuals and organizations manage and protect access to applications, AI, and credentials. The Global Partner Marketing Manager will lead partner marketing across NA, EMEA, and APAC by developing strategic campaigns, enabling partners, expanding the channel ecosystem, and measuring programme performance.

Responsibilities:

• Develop and execute a regional partner marketing strategy that grows incremental partner programme revenue through innovative channel marketing activities
• Build and refine strategic account plans for key partners in NA, EMEA and APAC, translating partner goals into actionable marketing tactics
• Create, localise, and deliver campaigns and content that enable partners to market and sell LastPass effectively to their customers
• Design and execute partner recruitment campaigns that expand LastPass's channel ecosystem across the region
• Produce and curate multi-format content — including webinars, blogs, social, newsletters, emails, and event assets — that supports programme goals and partner engagement
• Track budget ROI, measure campaign effectiveness, and report results against established targets — using data insights to recommend programme adjustments that improve performance
• Represent LastPass at regional trade shows and partner events, building relationships that strengthen the partner community

Requirements:

• Proven experience in partner or channel marketing within a SaaS organisation, with a track record of driving revenue growth through strategic marketing programmes; security industry experience is a plus
• Proven ability to plan, develop, and execute multi-channel marketing campaigns — including digital, events, content, and co-marketing — with measurable impact
• Proven experience collaborating cross-functionally across sales, product, and corporate marketing teams to align strategy and deliver joint go-to-market plans
• Demonstrated ability to analyse campaign performance, report on ROI, and translate data insights into actionable programme improvements
• Comfortable with regular regional travel, including up to 25% travel within the territory to support partner events, trade shows, and business objectives
• Recognised internally as a self-starter who operates with a growth mindset, contributing to a high-performing team while building partner mindshare independently
• Known for excellent written and verbal communication and influencing skills — clear, confident, and effective at building long-term partner relationships and guiding partners toward shared outcomes
• security industry experience