Marketing Manager

Story Directive helps businesses communicate more effectively through clear, compelling storytelling. The Marketing Manager will own day-to-day marketing activities, create content, manage campaigns, update the website, measure results, and help shape growth strategies that increase audience engagement and generate qualified leads.

Responsibilities:

• Plan, create, and manage email marketing campaigns
• Develop strategies to grow and engage our email list
• Write and publish blog posts, articles, and other website content
• Create and schedule content for social media
• Make routine website updates and help improve website performance
• Track and report on key marketing metrics
• Identify opportunities to improve audience growth, engagement, and lead generation
• Help develop a consistent marketing calendar and repeatable workflows
• Support additional marketing initiatives as opportunities arise
• Recommend new ideas, channels, and experiments based on results

Requirements:

• Experience managing or executing marketing programs for a business or organization
• Strong writing, editing, and storytelling skills
• Familiarity with email marketing, content marketing, social media, and website management
• Ability to interpret marketing data and turn it into practical recommendations
• Strong organizational and project-management skills
• Comfortable working independently and taking ownership of projects
• Proactive, resourceful, and willing to move between strategy and hands-on execution
• An interest in helping shape a growing company's marketing function
• Experience with SEO, analytics, marketing automation, graphic design, or paid advertising is helpful but not required