Proposal Manager (Marketing & Communications

ICONMA is a company focused on research, care, and health financing. They are seeking a Proposal Manager (Marketing & Communications) to oversee the proposal development process, tailor proposals to client needs, and ensure compliance with specifications while collaborating with cross-functional teams.

Responsibilities:

• Oversee the entire proposal development process, from initial concept to final submission
• Tailor proposals to meet specific client requirements and highlight Client capabilities and unique selling points
• Draft, edit, and format proposals, ensuring clarity, consistency, and professionalism
• Maintain an organized repository of all proposals, RFPs and RFIs, including templates, past proposals, and supporting documents
• Ensure all documents are up-to-date, properly versioned, and easily accessible for future reference
• Work closely with Cross Functional Leads and SMEs to collect necessary information, such as project details, client requirements, and technical specifications, and assist in presentations to clients
• Effectively manage against deadlines by owning overall progress and completion of the RFP, clearly communicating deadlines to key stakeholders, and escalating any barriers which put timely RFP completion at-risk
• Coordinate with the Marketing team to incorporate visual elements and ensure proposals are aesthetically pleasing and error-free
• Review and edit proposals for grammar, accuracy, and compliance with client specifications
• Ensure all proposals comply with client requirements, industry standards, and company policies
• Conduct market research to stay informed about industry trends, competitor offerings, and client needs
• Use research findings to enhance the relevance and impact of proposal content, ensuring it addresses client pain points and industry challenges
• Collect and incorporate feedback from past proposals and client debriefs to continuously improve the quality and effectiveness of proposal content
• Track and analyze the success rate of proposals to identify areas for improvement and implement best practices
• Develop and manage timelines for proposal development, ensuring all deadlines are met
• Assign tasks to team members and monitor progress to ensure timely completion of all proposal components
• Liaise with clients to clarify proposal requirements and address any questions or concerns they may have

Requirements:

• 5 years of healthcare industry RFP experience, preferably with medical devices, and/or 5 years of B2B content writing experience
• Excellent written communication skills, with the ability to produce clear, compelling, and persuasive proposals
• Strong attention to detail, ensuring accuracy and completeness in all documents
• Excellent organizational skills, with the ability to manage multiple projects and deadlines simultaneously
• Ability to work effectively with cross-functional teams, including Cross Functional Leads and SMEs
• Strong research skills to gather relevant information and insights from various sources
• Ability to adapt and respond to feedback, continuously improving proposal content
• Familiarity with marketing and advertising industry trends, practices, and terminology
• Proficiency in Google Suite (Google Drive, Docs, Sheets, Slides) and proposal management