Implicity is a digital MedTech company delivering advanced innovation to cardiologists through Big Data and Artificial Intelligence. The Business Development Manager – Strategic Accounts is responsible for generating qualified enterprise opportunities within targeted US health systems and cardiology organizations, focusing on account penetration and pipeline development to support regional revenue growth.
Responsibilities:
- Develop and execute structured outreach strategies within assigned strategic accounts
- Identify, map, and engage clinical, operational, and administrative stakeholders
- Build multi-threaded relationships that support long-term enterprise partnerships
- Maintain organized and accurate account intelligence within CRM systems
- Execute targeted outbound communication campaigns across phone, email, and digital channels
- Personalize messaging based on account research, market trends, and customer needs
- Establish consistent follow-up cadences to drive stakeholder engagement and discovery conversations
- Conduct discovery conversations to assess clinical, operational, and economic alignment
- Identify buying signals and progression criteria
- Convert engaged accounts into qualified opportunities for Regional Sales Managers
- Ensure seamless transition of opportunities with documented stakeholder mapping and account insights
- Partner with Regional Sales Managers on account strategy and pre-call planning
- Support opportunity reviews and pipeline discussions
- Provide structured feedback on market trends and stakeholder dynamics
- As performance and capability grow, this role may expand to include: Participation in broader enterprise account strategy
- Increased involvement in contract discussions and deal progression
- Progression into a full-cycle sales role such as Regional Sales Manager
- Limited travel as needed to support regional sales initiatives and company events
Requirements:
- Bachelor's degree or equivalent professional experience
- Experience with hospital systems, clinics and healthcare environments is a must
- Strong written and verbal communication skills
- Highly organized with disciplined follow-through
- Comfortable operating in a performance-driven environment
- Curious about healthcare systems, digital health, and cardiology markets
- Proficient with CRM systems and modern productivity tools
- One to three years of business development, sales development, or healthcare commercial experience preferred