Sr. Product Operations Manager, MarTech & Subscriptions

Straight Arrow is fearlessly dedicated to exposing the hard truths in the stories that are dividing Americans today. They are seeking a Sr. Product Operations Manager, MarTech & Subscriptions to build, operate, and optimize the systems that enhance subscriber experience and monetization strategies. This role involves collaboration across product, engineering, and growth teams to manage implementation timelines and deliver crucial systems for the digital news app and website.

Responsibilities:

• Own the day-to-day operation, configuration, and ongoing optimization of the platforms that power subscriptions, messaging, consent, analytics, identity, and monetization across our digital news app and website
• Configure and manage subscription and monetization flows in platforms such as Piano, including offers, paywalls, registration flows, entitlement logic, checkout experiences, renewal/cancellation paths, and related business rules
• Own audience engagement and lifecycle messaging operations in platforms such as Braze, including newsletter logic, segmentation, personalization rules, eligibility criteria, triggers, journeys, and campaign setup
• Build, maintain, and troubleshoot integrations and data flows across systems such as Braze, Piano, CMS, identity/authentication platforms, analytics tools, consent management platforms, email service providers, app stores, and workflow automation tools such as Zapier
• Translate business, product, editorial, legal, and growth requirements into clear platform configurations, implementation plans, acceptance criteria, QA steps, launch checklists, and ongoing operational documentation
• Partner with engineering on APIs, webhooks, data-layer requirements, event schemas, app store subscription setup, and other technical dependencies, while directly owning configuration and validation within third-party platforms where appropriate
• Configure, validate, and maintain analytics, tracking, and consent-management implementations, including Google Tag Manager, event tracking, conversion funnels, privacy choices, consent signals, and downstream data flows
• Serve as a hands-on launch and operations owner for subscription, messaging, analytics, consent, and digital product initiatives, monitoring performance after release, troubleshooting cross-system issues, and driving improvements in partnership with engineering, vendors, and internal stakeholders

Requirements:

• 5+ years of experience in product operations, technical product management, MarTech operations, subscription operations, growth operations, or a similar hands-on role supporting digital products
• Demonstrated experience configuring, operating, and improving third-party SaaS platforms that support subscriptions, messaging, analytics, consent, identity, monetization, or customer lifecycle journeys
• Experience working in a subscription, membership, paid content, commerce, or other direct-to-consumer business where platform decisions affect conversion, retention, churn, revenue, and user experience
• Hands-on experience with customer engagement, marketing automation, CRM, newsletter, or lifecycle messaging platforms, including audience segmentation, triggers, journeys, eligibility rules, personalization logic, or campaign setup
• Working knowledge of subscription and entitlement flows, including offers, registration, checkout, access logic, renewals, cancellations, billing touchpoints, and customer lifecycle states
• Strong understanding of digital analytics and tracking implementation, including event instrumentation, data layers, tagging strategies, conversion funnels, and tools such as Google Tag Manager, Google Analytics, Amplitude, or similar platforms
• Experience building, maintaining, and troubleshooting workflow integrations across business systems, including use of APIs, webhooks, automation tools, or low-code/no-code platforms such as Zapier, n8n, Make, or similar platforms
• Hands-on experience with consent management platforms (OneTrust, Sourcepoint, Didomi, TrustArc, or similar), user privacy workflows, and data-governance requirements, with experience partnering with legal, engineering, or data teams to validate consent signals, privacy choices, and downstream data behavior
• Ability to translate business, product, legal, editorial, and growth requirements into clear platform configurations, implementation plans, acceptance criteria, QA steps, launch checklists, and operational documentation
• Excellent communication and cross-functional collaboration skills, with the ability to explain system behavior, configuration logic, data flows, and implementation tradeoffs to both technical and non-technical stakeholders
• Direct experience with Braze, Piano, or comparable platforms for lifecycle messaging, subscription management, paywalls, entitlements, audience segmentation, or customer journey orchestration
• Experience in media, publishing, digital news, streaming, content, or another subscription-driven consumer business
• Experience configuring or supporting mobile subscription flows, including Apple App Store Connect, Google Play Console, in-app purchases, app store products, or related entitlement workflows
• Experience with customer data platforms, data warehouses, or analytics infrastructure such as Segment, mParticle, Snowflake, BigQuery, Looker, Tableau, or similar systems
• Comfort with hands-on technical troubleshooting, including reviewing API documentation, testing webhooks, inspecting event payloads, querying data, debugging tags, or validating cross-system data flows
• Experience supporting A/B tests, paywall tests, onboarding tests, pricing tests, messaging experiments, or other optimization efforts tied to conversion, retention, engagement, or subscription revenue
• Product judgment and UX sensitivity, including the ability to evaluate user journeys, identify friction, conduct competitive analysis, and recommend improvements to digital subscription, registration, onboarding, or messaging experiences