Microsoft is seeking a Marketing Technology Program Manager within the Global Channel Partner Sales team. The role involves leading the launch and adoption of marketing platforms, driving partner engagement, and developing strategies for change management and continuous improvement.
Responsibilities:
- Lead end-to-end launch and ongoing management of marketing platforms and tools encompassing partner journey, asset/campaign creation, partner metrics and communication plan
- Develop a holistic change management plan to ensure all stakeholders (internal and external) are aware of and trained on the marketing platform and tools; develop resources and documentation such as landing decks, SharePoint, demos, FAQs, Guides, videos for change management and partner onboarding
- Drive partner digital marketing benefit consumption (e.g. CiaB, AI partner program packages) and partner engagement by driving usage of GTM tools like PMC Pro platform and PUPP, defining new internal and external communication strategies, mechanisms, and resources based on new platforming and strategic partner targeting
- Define to-partner marketing campaigns for external communication strategies and mechanisms regarding general amplification of PMC Pro platform and PUPP tool to drive ongoing awareness and engagement
- Work closely with platform development team, agencies and relevant stakeholders to enable them to develop, refresh and maintain content on the platform
- Develop and execute platform product improvement roadmap working across different teams within Microsoft and incorporating partner feedback
- Incorporate partner point of view (POV) by collecting, assessing, and implementing their feedback through various mediums (e.g., feedback sessions, online community boards) with support from others
Requirements:
- Bachelor's Degree in Business, Operations, Finance, or related field AND 4+ years experience in program management, process management, or process improvement OR equivalent experience
- Master's Degree in Business, Operations, Finance, or related field AND 6+ years experience in program management, process management, or process improvement OR Bachelor's Degree in Business, Operations, Finance, or related field AND 8+ years experience in program management, process management, or process improvement OR equivalent experience
- 6+ years working directly with partner ecosystem, the ability to provide valuable business and technical guidance to them and to secure their commitment to use business solutions
- Technical understanding of Microsoft cloud technologies and the work that partners do to develop, build-upon, and extend cloud solutions
- Experience creating and delivering scalable plans from concept to delivery, including the ability to prioritize and manage multiple projects, effectively driving to measurable results
- Ability to effectively work cross-team in ambiguous and changing environments, along with excellent listening and partnering skills. Must be comfortable working in a highly matrixed environment, and leading program v-teams or workstreams aligned to shared goals and measures
- Proficient storytelling skills and passion for delighting partners, advocating on their behalf, creating great partner experiences, and understanding the linkage between these experiences and business success
- Demonstrated experience proposing, creating, and managing executive-level proposals and presentations
- Experience interacting confidently with senior leaders in a highly-matrixed organization to present/defend/clarify concerns or issues regarding an existing project, program, or solution. This includes the ability to confidently address difficult questions, handle pushback from a high-level audience, and maintain an executive demeanour while engaging in challenging or sometimes high-pressure situations