Senior Manager Marketing

Imperial Supplies is a national distributor of quality maintenance products, dedicated to serving the fleet maintenance industry. They are seeking a Senior Manager of Marketing to lead a team and develop customer-focused marketing strategies that drive business growth and enhance customer engagement.

Responsibilities:

• Develop and execute customer-centric marketing strategies that drive business growth and align with organizational priorities
• Lead, coach, and develop a team of marketing professionals while fostering a culture of collaboration, accountability, and continuous growth
• Partner with key stakeholders across Sales, Marketing, Digital Commerce, and Analytics to align strategies and maximize customer engagement
• Transform customer, market, and channel insights into actionable marketing strategies and recommendations
• Optimize content effectiveness using performance analytics, audience insights, and market research
• Guide digital marketing and search strategies by leveraging industry best practices and data-driven decision making
• Oversee marketing operations, resource prioritization, and workflow management to ensure timely and effective execution
• Present results, insights, and recommendations to leadership, helping shape future marketing investments and strategies

Requirements:

• Bachelor's degree in Marketing, Business Administration, Communications, Digital Marketing, or related experience
• Minimum of 5 years of experience in customer, content, digital, and/or brand marketing
• Prior people leadership experience