Marketing Operations Manager

P3 Services is a company focused on generating leads across various marketing channels for multiple operating companies. They are seeking a Marketing Operations Manager who will own the systems that support marketing efforts and ensure effective lead generation through various platforms and campaigns.

Responsibilities:

• Build, deploy, and maintain email and SMS campaigns in ServiceTitan Marketing Pro across all OpCos. Own the full sequence lifecycle — design, suppression logic, triggered workflows, and performance monitoring. Sequences exist in concept today; your job is to get them running at scale in a way that increases lead conversion, reactivates demand, and drives measurable revenue growth
• Establish and enforce naming conventions and UTM standards across all paid channels and ServiceTitan campaigns. Own the change log. Build and maintain dashboards in Looker Studio or Google Sheets that give a clean read on lead volume, cost per lead, and booking rate by OpCo and channel
• Admin-level ownership of ServiceTitan Marketing Pro, Google Ads MCC, LSA accounts, call tracking platforms, and AI vendor tools. You resolve integration failures, ensure data flows cleanly between systems, onboard new users without bottlenecks, and flag when a tool isn't earning its cost
• Own the operational governance of the MarTech tools in the stack. That means usage audits, performance tracking, vendor check-ins, and clear recommendations when something isn't working. You'll need to assess the current state, piece together what exists today, and conduct the audit work needed to create a clear path forward
• Maintain the master log of agency and vendor contracts — renewal dates, scope, spend, and performance benchmarks. Surface issues before they become surprises. Support the SVP with documentation ahead of vendor accountability and renegotiation conversations

Requirements:

• 3–5 years in marketing operations or a similar systems-focused role in a lead-generation environment
• Hands-on with Google Ads, UTM frameworks, and campaign attribution across multiple brands or locations
• Proven experience building and deploying email and SMS lifecycle sequences end-to-end — not just setup, but QA, iteration, and performance monitoring
• Comfortable working across a portfolio of brands with varying levels of data maturity and no two setups exactly alike
• Detail-oriented and able to move without perfect conditions
• Direct experience with ServiceTitan or a comparable field service CRM strongly preferred
• Multi-location services, franchise, or home services background is a meaningful differentiator