About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

Reports To: Chief Operating Officer

Location: Needham, Massachusetts

Travel: Frequent domestic and international travel required.

About the Role

The Vice President, Strategic Initiatives, Growth & Transformation is responsible for driving the successful execution of SharkNinja's highest-priority enterprise initiatives. The portfolio includes growth-oriented and transformational initiatives such as geographic expansion, new channel development, DTC growth, social commerce, AI-enabled transformation, operating model enhancements, and organizational effectiveness initiatives.

Key Responsibilities

Lead a portfolio of high-impact enterprise initiatives aligned to strategic priorities and growth objectives.

Drive execution of initiatives spanning geographic expansion, channel development, commercial growth, AI-enabled transformation, operating model enhancements, and enterprise transformation.

Lead initiatives from desired business outcomes through implementation, adoption, and scale, ensuring delivery of measurable results and sustained organizational impact.
Develop and execute change management strategies that drive stakeholder alignment, organizational readiness, user adoption, and realization of business benefits.
Drive accountability, governance, risk management, and executive visibility across the initiative portfolio.

Experience

15+ years of experience in program leadership, business transformation, operations, consulting, strategic initiatives, or related disciplines.

Proven track record leading complex enterprise-wide initiatives with significant business impact.

Demonstrated experience leading AI-enabled transformation initiatives, including the evaluation, implementation, and adoption of technologies that create measurable business value and operational impact.

Cross functional matrix leadership to delivery business results through influence.

Exceptional influence, collaboration, and stakeholder management skills.

Strong systems thinker with a bias for action and measurable outcomes.

Credible, confident leader who can challenge constructively and lead through ambiguity.

Excellent communication skills, able to engage from the Executive Leadership Team to frontline teams.

Strong project management skills to ensure initiatives deliver on time and at cost.

Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.

Pay Range

$258,800—$310,000 USD

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

Learn more about us:
Life At SharkNinja
Outrageously Extraordinary

SharkNinja Candidate Privacy Notice

For candidates based in all regions, please refer to this Candidate Privacy Notice.
For candidates based in China, please refer to this Candidate Privacy Notice.
For candidates based in Vietnam, please refer to this Candidate Privacy Notice.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com

Vice President, Strategic Initiatives, Growth & Transformation

Key skills

About this role