Event Marketing Manager

SOCi is a leader in AI-powered marketing solutions for multi-location businesses, seeking an experienced Event Marketing Manager to oversee their trade show and conference calendar. The role involves managing event strategy, logistics, and execution, while also supporting the flagship annual customer conference, ReImagine.

Responsibilities:

• Own the strategy, planning, and execution of SOCi’s trade show event calendar — major industry conferences, strategic third-party events, and select customer-hosted sponsorships — from concept through post-event reporting
• Manage event budgets, timelines, and logistics, working with vendors and venues to hit deadlines and stay on budget
• Review, negotiate, and finalize event-related contracts (venues, vendors, sponsorships) in partnership with Legal and Finance as needed
• Support ReImagine, SOCi’s flagship annual customer conference — partnering with the Sr. Event Manager on strategy while owning specific workstreams such as logistics, vendor coordination, and on-site execution
• Partner with copywriters, designers, and Brand to develop event messaging, collateral, booth design, and pre/post-event campaigns (email, landing pages, social, paid)
• Manage event asset inventory (booth materials, collateral, swag), including shipping and receiving logistics
• Use AI tools to speed up event content production — from drafting invites and follow-up emails to summarizing post-event feedback — building repeatable workflows the team can reuse
• Work with Marketing Ops to capture event data, streamline sales follow-up, and report on event ROI (pipeline influenced, attendance, engagement)
• Equip sellers with the tools and resources they need for pre- and post-event outreach
• Build relationships across Sales, CS, and Product Marketing to align on event goals and gather feedback for continuous improvement

Requirements:

• 3–5 years of event marketing experience, preferably in B2B SaaS
• Proven track record planning and executing successful events end to end, from strategy through on-site execution
• Strong project management and organizational skills, with the ability to manage multiple events and vendors at once
• Experience with event management and CRM/marketing automation tools
• Genuinely AI-forward — you already use AI tools to speed up content, planning, or reporting work
• Willingness and ability to travel as required for events
• Willing to adapt to changes in the job description as deemed necessary by the business and accept all other duties as assigned