V106C - Marketing Assistant | Digital Marketing & Content Strategist

Job Duck is a lifestyle company that connects ambitious individuals with rewarding remote job opportunities. They are seeking a highly creative and strategic Marketing Professional to manage the firm's advertising and content strategy, focusing on developing marketing campaigns that generate results and support long-term growth.

Responsibilities:

• Develop creative concepts for digital advertising campaigns that align with the firm's marketing objectives
• Work independently while effectively managing multiple projects and deadlines
• Stay informed on emerging marketing trends, digital platforms, and best practices
• Assist in developing and executing broader content marketing initiatives as the role expands
• Collaborate with the videographer to ensure marketing messages are effectively translated into video content
• Analyze campaign performance and key performance indicators (KPIs) to identify opportunities for optimization
• Research industry trends, competitors, and successful marketing campaigns to generate innovative ideas
• Support social media content planning and creative direction
• Continuously test, refine, and optimize advertising strategies to improve lead generation and campaign performance
• Maintain consistency in brand messaging and tone across all marketing materials
• Recommend creative improvements based on campaign data, audience behavior, and market trends
• Write engaging and persuasive scripts for video advertisements, social media content, and other marketing initiatives

Requirements:

• Proven experience in digital marketing, marketing strategy, or content marketing
• Strong copywriting and storytelling skills, particularly for video advertising and digital campaigns
• Experience developing creative marketing concepts from ideation through execution
• Ability to analyze campaign metrics and translate data into actionable recommendations
• Strong understanding of digital advertising platforms and performance marketing principles
• Excellent research, organizational, and communication skills
• Self-motivated, proactive, and comfortable working independently
• Creative thinker with strong attention to detail and problem-solving abilities
• Experience collaborating with creative teams, including video production
• Familiarity with social media marketing and content strategy