Boldspace is a brand value & creative agency that focuses on helping organizations grow their meaning, reputation, and value through brand building and communications. They are looking for a Senior Strategist / Associate Strategy Director to guide creative thinking, shape strategic direction for clients, and lead integrated strategic processes from insight through to execution.
Responsibilities:
- Understand client businesses, audiences and objectives to help define clear strategic opportunities and solutions
- Lead strategic thinking across accounts, helping shape both long-term brand direction and campaign development
- Take ownership of strategic processes from briefing through to delivery and evaluation
- Act as a trusted advisor to clients, building confidence through clear thinking, strong communication and commercial understanding
- Identify opportunities for client and account growth, and contribute proactively to wider business development conversations
- Set clear KPIs and success measures for strategic and creative work
- Use a combination of quantitative and qualitative inputs to uncover meaningful insights and inform strategic recommendations
- Be fluent in interpreting audience, cultural and market signals to shape compelling strategic responses
- Lead stakeholder conversations and workshops that help uncover opportunities, align teams and inspire creative development
- Stay informed on cultural, category and behavioural trends, translating these into relevant and actionable thinking for clients
- Use tools including Boldstream and additional data sources to support strategic development and campaign effectiveness
- Contribute to the continued evolution of Boldspace’s approach to brand and communications strategy
- Build clear strategic frameworks, positioning territories and communications platforms
- Work closely with creative teams to develop ideas rooted in audience understanding and brand ambition
- Craft compelling narratives, strategic presentations and client-facing materials
- Identify key opportunities and friction points across brand and customer journeys
- Support thought leadership initiatives including white papers, effectiveness case studies and agency marketing materials where relevant