Performance Marketing Strategist

Bullwhip empowers world-class publishers, brands, and media creators to enhance unique shopping experiences for consumers. They are seeking a Performance Marketing Strategist to drive revenue growth through data-driven campaign strategy and cross-functional collaboration, focusing on managing and optimizing paid social media campaigns.

Responsibilities:

• Leverage Bullwhip’s proprietary technology to deliver impactful, data-driven solutions for clients
• Manage a portfolio of paid social campaigns, proactively optimizing performance to meet and exceed client goals and KPIs
• Scale and optimize campaigns across major social platforms to drive efficient customer acquisition for e-commerce content and merchant partners
• Partner closely with creative and editorial teams to develop, test, and iterate on ad creative, messaging, and landing page experiences
• Analyze campaign performance and translate insights into actionable recommendations across targeting, creative, bidding, and funnel strategy
• Manage multiple campaigns and priorities simultaneously in a fast-paced, high-volume environment
• Collaborate cross-functionally to improve workflows, automate processes, and identify operational efficiencies
• Build and maintain strong relationships with internal stakeholders and external client partners through clear communication and reliable execution
• Prepare performance reporting and communicate campaign insights, results, and strategic recommendations to clients and internal teams